AB1-SSA1-SA2,267,2116 100.20 (2) (a) The department of justice, after public hearing, may issue
17general orders forbidding methods of competition in business or trade practices in
18business which are determined by the department of justice to be unfair. The
19department of justice, after public hearing, may issue general orders prescribing
20methods of competition in business or trade practices in business which are
21determined by the department of justice to be fair.
AB1-SSA1-SA2, s. 263mr 22Section 263mr. 100.20 (2) (b) of the statutes is amended to read:
AB1-SSA1-SA2,268,223 100.20 (2) (b) Notwithstanding par. (a), the department of justice may not issue
24any order or promulgate any rule that regulates the provision of water or sewer
25service by a manufactured home park operator, as defined in s. 101.91 (8), or

1manufactured home park contractor, as defined in s. 101.91 (6m), or enforce any rule
2to the extent that the rule regulates the provision of such water or sewer service.
AB1-SSA1-SA2, s. 263mt 3Section 263mt. 100.20 (3) of the statutes is amended to read:
AB1-SSA1-SA2,268,104 100.20 (3) The department of justice, after public hearing, may issue a special
5order against any person, enjoining such person from employing any method of
6competition in business or trade practice in business which is determined by the
7department of justice to be unfair or from providing service in violation of sub. (1t).
8The department of justice, after public hearing, may issue a special order against any
9person, requiring such person to employ the method of competition in business or
10trade practice in business which is determined by the department of justice to be fair.
AB1-SSA1-SA2, s. 263mv 11Section 263mv. 100.20 (4) of the statutes is amended to read:
AB1-SSA1-SA2,268,2012 100.20 (4) The If the department of justice may file a written complaint with
13the department alleging that the
has reason to believe that a person named is
14employing unfair methods of competition in business or unfair trade practices in
15business or both. Whenever such a complaint is filed , it shall be the duty of the
16department of justice to proceed, after proper notice and in accordance with its rules,
17to the hearing and adjudication of the matters alleged, and a representative of the
18department of justice designated by the attorney general may appear before the
19department in such proceedings. The department of justice shall be entitled to
20judicial review of the decisions and orders of the department under ch. 227
matter.
AB1-SSA1-SA2, s. 263mx 21Section 263mx. 100.20 (6) of the statutes is amended to read:
AB1-SSA1-SA2,269,422 100.20 (6) The department of justice may commence an action in circuit court
23in the name of the state to restrain by temporary or permanent injunction the
24violation of any order issued under this section. The court may in its discretion, prior
25to entry of final judgment make such orders or judgments as may be necessary to

1restore to any person any pecuniary loss suffered because of the acts or practices
2involved in the action, provided proof thereof is submitted to the satisfaction of the
3court. The department of justice may use its authority in ss. 93.14 and 93.15 to
4investigate violations of any order issued under this section.
AB1-SSA1-SA2, s. 263mz 5Section 263mz. 100.201 (6) (d) of the statutes is amended to read:
AB1-SSA1-SA2,269,96 100.201 (6) (d) The failure to pay fees under this subsection within the time
7provided under par. (c) is a violation of this section. The department of justice may
8also commence an action to recover the amount of any overdue fees plus interest at
9the rate of 2% per month for each month that the fees are delinquent.
AB1-SSA1-SA2, s. 263nb 10Section 263nb. 100.201 (8m) (intro.) of the statutes is amended to read:
AB1-SSA1-SA2,269,1711 100.201 (8m) Jurisdiction. (intro.) This section shall apply to transactions,
12acts or omissions which take place in whole or in part outside this state. In any action
13or administrative proceeding the department of justice has jurisdiction of the person
14served under s. 801.11 when any act or omission outside this state by the defendant
15or respondent results in local injury or may have the effect of injuring competition
16or a competitor in this state or unfairly diverts trade or business from a competitor,
17if at the time:
AB1-SSA1-SA2, s. 263nd 18Section 263nd. 100.201 (9) (b) of the statutes is amended to read:
AB1-SSA1-SA2,270,219 100.201 (9) (b) The department, after public hearing held under s. 93.18, may
20issue a special order against any person requiring such person to cease and desist
21from acts, practices or omissions determined by the department to violate this
22section. Such orders shall be subject to judicial review under ch. 227. Any violation
23of a special order issued hereunder shall be punishable as a contempt under ch. 785
24in the manner provided for disobedience of a lawful order of a court, upon the filing

1of an affidavit by the department of justice of the commission of such violation in any
2court of record in the county where the violation occurred.
AB1-SSA1-SA2, s. 263nf 3Section 263nf. 100.201 (9) (c) of the statutes is amended to read:
AB1-SSA1-SA2,270,94 100.201 (9) (c) The department of justice, in addition to or in lieu of any other
5remedies herein provided, may apply to a circuit court for a temporary or permanent
6injunction to prevent, restrain or enjoin any person from violating this section or any
7special order of the department of agriculture, trade and consumer protection issued
8hereunder under this section, without being compelled to allege or prove that an
9adequate remedy at law does not exist.
AB1-SSA1-SA2, s. 263nj 10Section 263nj. 100.205 (7) of the statutes is amended to read:
AB1-SSA1-SA2,270,1811 100.205 (7) The department of justice, or any district attorney on informing the
12department of justice, may commence an action in circuit court in the name of the
13state to restrain by temporary or permanent injunction any violation of this section.
14The court may, before entry of final judgment and after satisfactory proof, make
15orders or judgments necessary to restore to any person any pecuniary loss suffered
16because of a violation of this section. The department of justice may conduct
17hearings, administer oaths, issue subpoenas and take testimony to aid in its
18investigation of violations of this section.
AB1-SSA1-SA2, s. 263nm 19Section 263nm. 100.205 (8) of the statutes is amended to read:
AB1-SSA1-SA2,270,2220 100.205 (8) The department of justice or any district attorney may commence
21an action in the name of the state to recover a forfeiture to the state of not more than
22$10,000 for each violation of this section.
AB1-SSA1-SA2, s. 263nn 23Section 263nn. 100.207 (1) of the statutes is renumbered 100.207 (1) (intro.)
24and amended to read:
AB1-SSA1-SA2,271,2
1100.207 (1) Definition Definitions. (intro.) In this section ,
2"telecommunications
:
AB1-SSA1-SA2,271,3 3(b) "Telecommunications service" has the meaning given in s. 196.01 (9m).
AB1-SSA1-SA2, s. 263no 4Section 263no. 100.207 (1) (a) of the statutes is created to read:
AB1-SSA1-SA2,271,65 100.207 (1) (a) Notwithstanding s. 93.01 (3), "department" means the
6department of justice.
AB1-SSA1-SA2, s. 263nq 7Section 263nq. 100.207 (6) (b) 1. of the statutes is amended to read:
AB1-SSA1-SA2,271,188 100.207 (6) (b) 1. The department of justice, after consulting with the
9department of agriculture, trade and consumer protection
, or any district attorney
10upon informing the department of agriculture, trade and consumer protection, may
11commence an action in circuit court in the name of the state to restrain by temporary
12or permanent injunction any violation of this section. Injunctive relief may include
13an order directing telecommunications providers, as defined in s. 196.01 (8p), to
14discontinue telecommunications service provided to a person violating this section
15or ch. 196. Before entry of final judgment, the court may make such orders or
16judgments as may be necessary to restore to any person any pecuniary loss suffered
17because of the acts or practices involved in the action if proof of these acts or practices
18is submitted to the satisfaction of the court.
AB1-SSA1-SA2, s. 263nt 19Section 263nt. 100.207 (6) (b) 2. of the statutes is amended to read:
AB1-SSA1-SA2,271,2520 100.207 (6) (b) 2. The department may exercise its authority under ss. 93.14
21to 93.16 and 100.18 (11) (c) to
shall administer this section. The department and the
22department of justice
may subpoena persons and, require the production of books
23and other documents, and the department of justice may request the department of
24agriculture, trade and consumer protection to exercise its authority to aid in the
25investigation of
investigate alleged violations of this section.
AB1-SSA1-SA2, s. 263nv
1Section 263nv. 100.207 (6) (c) of the statutes is amended to read:
AB1-SSA1-SA2,272,62 100.207 (6) (c) Any person who violates subs. (2) to (4) shall be required to
3forfeit not less than $25 nor more than $5,000 for each offense. Forfeitures under this
4paragraph shall be enforced by the department of justice, after consulting with the
5department of agriculture, trade and consumer protection,
or, upon informing the
6department, by the district attorney of the county where the violation occurs.
AB1-SSA1-SA2, s. 263nz 7Section 263nz. 100.207 (6) (em) 1. of the statutes is amended to read:
AB1-SSA1-SA2,272,128 100.207 (6) (em) 1. Before preparing any proposed rule under this section, the
9department shall form an advisory group to suggest recommendations regarding the
10content and scope of the proposed rule. The advisory group shall consist of one or
11more persons who may be affected by the proposed rule, a representative from the
12department of justice
and a representative from the public service commission.
AB1-SSA1-SA2, s. 263pb 13Section 263pb. 100.207 (6) (em) 2. of the statutes is amended to read:
AB1-SSA1-SA2,272,1614 100.207 (6) (em) 2. The department shall submit the recommendations under
15subd. 1., if any, to the legislature as part of the report required under s. 227.19 (2)
16and to the board of agriculture, trade and consumer protection.
AB1-SSA1-SA2, s. 263pf 17Section 263pf. 100.208 (2) (intro.) of the statutes is amended to read:
AB1-SSA1-SA2,272,1918 100.208 (2) (intro.) The department of justice shall notify the public service
19commission if any of the following conditions exists:
AB1-SSA1-SA2, s. 263pj 20Section 263pj. 100.208 (2) (b) of the statutes is amended to read:
AB1-SSA1-SA2,272,2321 100.208 (2) (b) The department of justice has issued an order under s. 100.20
22(3) prohibiting a telecommunications provider from engaging in an unfair trade
23practice or method of competition.
AB1-SSA1-SA2, s. 263pm 24Section 263pm. 100.209 (3) of the statutes is amended to read:
AB1-SSA1-SA2,273,5
1100.209 (3) Rules and local ordinances allowed. This section does not
2prohibit the department of justice from promulgating a rule or from issuing an order
3consistent with its authority under this chapter that gives a subscriber greater rights
4than the rights under sub. (2) or prohibit a city, village or town from enacting an
5ordinance that gives a subscriber greater rights than the rights under sub. (2).
AB1-SSA1-SA2, s. 263pp 6Section 263pp. 100.209 (4) (b) of the statutes is amended to read:
AB1-SSA1-SA2,273,87 100.209 (4) (b) The department of justice and the district attorneys of this state
8have concurrent authority to institute civil proceedings under this section.
AB1-SSA1-SA2, s. 263ps 9Section 263ps. 100.2095 (6) (b) of the statutes is amended to read:
AB1-SSA1-SA2,273,1410 100.2095 (6) (b) The department of justice may commence an action in the
11name of the state to restrain by temporary or permanent injunction a violation of sub.
12(3), (4) or (5). Before entry of final judgment, the court may make any necessary
13orders to restore to any person any pecuniary loss suffered by the person because of
14the violation.
AB1-SSA1-SA2, s. 263pv 15Section 263pv. 100.2095 (6) (c) of the statutes is amended to read:
AB1-SSA1-SA2,273,1816 100.2095 (6) (c) The department of justice or any district attorney may
17commence an action in the name of the state to recover a forfeiture to the state of not
18less than $100 nor more than $10,000 for each violation of sub. (3), (4) or (5).".
AB1-SSA1-SA2,273,19 19345. Page 155, line 17: after that line insert:
AB1-SSA1-SA2,273,20 20" Section 264d. 100.21 (2) (a) of the statutes is amended to read:
AB1-SSA1-SA2,274,221 100.21 (2) (a) No person may make an energy savings or safety claim without
22a reasonable and currently accepted scientific basis for the claim when the claim is
23made. Making an energy savings or safety claim without a reasonable and currently

1accepted scientific basis is also an unfair method of competition and trade practice
2prohibited under s. 100.20.
AB1-SSA1-SA2, s. 264h 3Section 264h. 100.21 (4) (a) (intro.) of the statutes is amended to read:
AB1-SSA1-SA2,274,54 100.21 (4) (a) (intro.) The department may, after public hearing, issue general
5or special orders under s. 100.20:
AB1-SSA1-SA2, s. 264p 6Section 264p. 100.22 (4) (b) of the statutes is amended to read:
AB1-SSA1-SA2,274,107 100.22 (4) (b) The department of justice may, without alleging or proving that
8no other adequate remedy at law exists, bring an action to enjoin violations of this
9section or a special order issued under this section in the circuit court for the county
10where the alleged violation occurred.
AB1-SSA1-SA2, s. 264t 11Section 264t. 100.235 (11) (a) of the statutes is amended to read:
AB1-SSA1-SA2,274,1512 100.235 (11) (a) Forfeiture. Any person who violates this section or any rule
13promulgated or order issued under this section may be required to forfeit not less
14than $100 nor more than $10,000. Notwithstanding s. 165.25 (1), the department
15may commence an action to recover a forfeiture under this paragraph.
".
AB1-SSA1-SA2,274,16 16346. Page 156, line 3: after that line insert:
AB1-SSA1-SA2,274,17 17" Section 266m. 100.26 (6) of the statutes is amended to read:
AB1-SSA1-SA2,275,318 100.26 (6) The department, the department of justice, after consulting with the
19department, or any district attorney may commence an action in the name of the
20state to recover a civil forfeiture to the state of not less than $100 nor more than
21$10,000 for each violation of
Any person violating an injunction issued under s.
22100.18, 100.182 or 100.20 (6). The department of agriculture, trade and consumer
23protection or any district attorney may commence an action in the name of the state
24to recover a civil
is subject to a forfeiture of not less than $100 nor more than $10,000

1for each violation. Any person violating an order issued under s. 100.20 is subject
2to a
forfeiture to the state of not less than $100 nor more than $10,000 for each
3violation of an order issued under s. 100.20.".
AB1-SSA1-SA2,275,4 4347. Page 156, line 9: after that line insert:
AB1-SSA1-SA2,275,5 5" Section 267d. 100.275 of the statutes is created to read:
AB1-SSA1-SA2,275,8 6100.275 Mercury thermometers. (1) Except as provided in sub. (2), no
7manufacturer, wholesaler, or retailer may sell or give away a thermometer that
8contains mercury.
AB1-SSA1-SA2,275,9 9(2) Subsection (1) does not apply to any of the following:
AB1-SSA1-SA2,275,1110 (a) A mercury thermometer used for food research and development or food
11processing, including meat, dairy product, and pet food processing.
AB1-SSA1-SA2,275,1512 (b) A mercury thermometer used for the calibration of other thermometers,
13apparatus, or equipment, unless a calibration standard that does not use mercury
14is approved for that calibration by the National Institute of Standards and
15Technology.
AB1-SSA1-SA2,275,1816 (c) A mercury thermometer that is a component of an agriculture climate
17control system or industrial measurement system if the system is in use on the
18effective date of this paragraph .... [revisor inserts date].
AB1-SSA1-SA2,275,2119 (d) A mercury thermometer that is a component of an agriculture climate
20control system or industrial measurement system if a nonmercury alternative is not
21available as a component of the system.
AB1-SSA1-SA2,275,2422 (e) An electronic thermometer that includes a battery that contains mercury,
23if a person is not prohibited from selling that battery or offering that battery for sale
24under s. 100.27.
AB1-SSA1-SA2,276,2
1(f) An antique or collectible mercury thermometer, manufactured before 1998,
2on which advertising is displayed.
AB1-SSA1-SA2,276,5 3(3) Any person who violates this section may be required to forfeit not more
4than $200 for each violation. Each sale or gift of a thermometer in violation of this
5section constitutes a separate violation.".
AB1-SSA1-SA2,276,6 6348. Page 156, line 9: after that line insert:
AB1-SSA1-SA2,276,7 7" Section 267e. 100.264 (2) (intro.) of the statutes is amended to read:
AB1-SSA1-SA2,276,158 100.264 (2) Supplemental forfeiture. (intro.) If a fine or a forfeiture is
9imposed on a person for a violation under s. 100.16, 100.17, 100.18, 100.182, 100.183,
10100.20, 100.205, 100.207, 100.21, 100.30 (3), 100.35, 100.44 or, 100.46, or 100.52 (10)
11(b)
or a rule promulgated under one of those sections, the person shall be subject to
12a supplemental forfeiture not to exceed $10,000 for that violation if the conduct by
13the defendant, for which the violation was imposed, was perpetrated against an
14elderly person or disabled person and if the court finds that any of the following
15factors is present:
AB1-SSA1-SA2, s. 267m 16Section 267m. 100.52 (10) (a) of the statutes, as created by 2001 Wisconsin
17Act 16
, is amended to read:
AB1-SSA1-SA2,276,1918 100.52 (10) (a) Except as provided in par. (b), a person who violates this section
19may be required to forfeit not less than $100 nor more than $500 for each violation.
AB1-SSA1-SA2, s. 267s 20Section 267s. 100.52 (10) (b) of the statutes, as created by 2001 Wisconsin Act
2116
, is amended to read:
AB1-SSA1-SA2,276,2322 100.52 (10) (b) A telephone solicitor that violates sub. (4) may be required to
23forfeit not less than $100 nor more than $100 $1,000 for each violation.".
AB1-SSA1-SA2,276,24 24349. Page 156, line 9: after that line insert:
AB1-SSA1-SA2,277,2
1" Section 267kb. 100.261 (3) (b) of the statutes, as affected by 2001 Wisconsin
2Act 16
, is amended to read:
AB1-SSA1-SA2,277,73 100.261 (3) (b) The state treasurer shall deposit the consumer protection
4assessment amounts imposed for a violation of ch. 98, a rule promulgated under ch.
598, or an ordinance enacted under ch. 98
in the general fund and shall credit them
6to the appropriation account under s. 20.115 (1) (jb), subject to the limit under par.
7(c).
AB1-SSA1-SA2, s. 267kd 8Section 267kd. 100.261 (3) (d) of the statutes is created to read:
AB1-SSA1-SA2,277,139 100.261 (3) (d) The state treasurer shall deposit the consumer protection
10assessment amounts imposed for a violation of this chapter, a rule promulgated
11under this chapter, or an ordinance enacted under this chapter in the general fund
12and shall credit them to the appropriation account under s. 20.455 (1) (g), subject to
13the limit under par. (e).
AB1-SSA1-SA2, s. 267ke 14Section 267ke. 100.261 (3) (e) of the statutes is created to read:
AB1-SSA1-SA2,277,1615 100.261 (3) (e) The amount credited to the appropriation account under s.
1620.455 (1) (g) may not exceed $185,000 in each fiscal year.
AB1-SSA1-SA2, s. 267kf 17Section 267kf. 100.263 of the statutes is amended to read:
AB1-SSA1-SA2,278,4 18100.263 Recovery. In addition to other remedies available under this chapter,
19the court may award the department the reasonable and necessary costs of
20investigation and an amount reasonably necessary to remedy the harmful effects of
21the violation and the court may award the department of justice the reasonable and
22necessary expenses of prosecution, including attorney fees, from any person who
23violates this chapter. The department and the department of justice amounts
24awarded under this subsection
shall deposit be deposited in the state treasury for
25deposit in the general fund all moneys that the court awards to the department, the

1department of justice or the state under this section
. Ten percent of the money
2deposited in the general fund that was awarded under this section for the costs of
3investigation and the expenses of prosecution, including attorney fees, shall be
4credited to the appropriation account under s. 20.455 (1) (gh).
AB1-SSA1-SA2, s. 267kh 5Section 267kh. 100.28 (4) (b) of the statutes is amended to read:
AB1-SSA1-SA2,278,86 100.28 (4) (b) In lieu of or in addition to forfeitures under par. (a), the
7department of justice may seek an injunction restraining any person from violating
8this section.
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