SB1,1064,218 77.51 (21n) "Telecommunications services" means electronically transmitting,
19conveying, or routing voice, data, audio, video, or other information or signals to a
20point or between or among points. "Telecommunications services" includes the
21transmission, conveyance, or routing of such information or signals in which
22computer processing applications are used to act on the content's form, code, or
23protocol for transmission, conveyance, or routing purposes, regardless of whether
24the service is referred to as a voice over Internet protocol service or classified by the

1federal communications commission as an enhanced or value-added service.
2"Telecommunications services" does not include any of the following:
SB1,1064,63 (a) Data processing and information services that allow data to be generated,
4acquired, stored, processed, or retrieved and delivered to a purchaser by an electronic
5transmission, if the purchaser's primary purpose for the underlying transaction is
6the processed data.
SB1,1064,77 (b) Installing or maintaining wiring or equipment on a customer's premises.
SB1,1064,88 (c) Tangible personal property.
SB1,1064,99 (d) Advertising, including directory advertising.
SB1,1064,1010 (e) Billing and collection services provided to 3rd parties.
SB1,1064,1111 (f) Internet access service.
SB1,1064,1612 (g) Radio and television audio and video programming services, regardless of
13the medium in which the services are provided, including cable service, as defined
14in 47 USC 522 (6), audio and video programming services delivered by commercial
15mobile radio service providers, as defined in 47 CFR 20.3, and the transmitting,
16conveying, or routing of such services by the programming service provider.
SB1,1064,1717 (h) Ancillary services.
SB1, s. 2278 18Section 2278. 77.51 (21p) of the statutes is created to read:
SB1,1064,2019 77.51 (21p) "Tobacco" means cigarettes, cigars, chewing tobacco, pipe tobacco,
20and any other item that contains tobacco.
SB1, s. 2280 21Section 2280. 77.51 (22) (a) of the statutes is amended to read:
SB1,1065,322 77.51 (22) (a) "Use" includes the exercise of any right or power over tangible
23personal property, items or property under s. 77.52 (1) (b) or (c), or taxable services
24incident to the ownership, possession or enjoyment of the property , items, or services,
25or the results produced by the services, including installation or affixation to real

1property and including the possession of, or the exercise of any right or power over
2tangible personal property or items or property under s. 77.52 (1) (b) or (c) by a lessee
3under a lease, except that "use" does not include the activities under sub. (18).
SB1, s. 2281 4Section 2281. 77.51 (22) (b) of the statutes is amended to read:
SB1,1065,115 77.51 (22) (b) In this subsection "enjoyment" includes a purchaser's right to
6direct the disposition of property or items or property under s. 77.52 (1) (b) or (c),
7whether or not the purchaser has possession of the property or items. "Enjoyment"
8also includes, but is not limited to, having shipped into this state by an out-of-state
9supplier printed material which is designed to promote the sale of property, items or
10property under s. 77.52 (1) (b) or (c),
or services, or which is otherwise related to the
11business activities, of the purchaser of the printed material or printing service.
SB1, s. 2282 12Section 2282. 77.51 (22) (bm) of the statutes is created to read:
SB1,1065,1913 77.51 (22) (bm) In this subsection, "exercise of any right or power over tangible
14personal property, items or property under s. 77.52 (1) (b) or (c), or taxable services"
15includes distributing, selecting recipients, determining mailing schedules, or
16otherwise directing the distribution, dissemination, or disposal of tangible personal
17property, items or property under s. 77.52 (1) (b) or (c), or taxable services, regardless
18of whether the purchaser of such property, items, or services owns or physically
19possesses, in this state, the property, items, or services.
SB1, s. 2283 20Section 2283. 77.51 (24) of the statutes is created to read:
SB1,1065,2421 77.51 (24) "Value-added non-voice data service" means a service in which
22computer processing applications are used to act on the form, content, code, or
23protocol of the data provided by the service and are used primarily for a purpose other
24than for transmitting, conveying, or routing data.
SB1, s. 2284 25Section 2284. 77.51 (25) of the statutes is created to read:
SB1,1066,4
177.51 (25) "Vertical service" means an ancillary service that is provided with
2one or more telecommunications services and allows customers to identify callers
3and to manage multiple calls and call connections, including conference bridging
4services.
SB1, s. 2285 5Section 2285. 77.51 (26) of the statutes is created to read:
SB1,1066,86 77.51 (26) "Voice mail service" means an ancillary service that allows a
7customer to store, send, or receive recorded messages, not including any vertical
8service that the customer must have to use the voice mail service.
SB1, s. 2286 9Section 2286. 77.52 (1) of the statutes is renumbered 77.52 (1) (a) and
10amended to read:
SB1,1066,1611 77.52 (1) (a) For the privilege of selling, licensing, leasing or renting tangible
12personal property, including accessories, components, attachments, parts, supplies
13and materials, at retail a tax is imposed upon all retailers at the rate of 5% of the
14gross receipts sales price from the sale, license, lease or rental of tangible personal
15property, including accessories, components, attachments, parts, supplies and
16materials, sold, leased or rented at retail in this state, as determined under s. 77.522.
SB1, s. 2287 17Section 2287. 77.52 (1) (b) of the statutes is created to read:
SB1,1066,2118 77.52 (1) (b) For the privilege of selling at retail coins and stamps of the United
19States that are sold or traded as collectors' items above their face value, a tax is
20imposed on all retailers at the rate of 5 percent of the sales price from the sale of such
21coins and stamps.
SB1, s. 2288 22Section 2288. 77.52 (1) (c) of the statutes is created to read:
SB1,1067,223 77.52 (1) (c) For the privilege of leasing property that is affixed to real property,
24a tax is imposed on all retailers at the rate of 5 percent of the sales price from the lease
25of such property, if the lessor has the right to remove the leased property upon breach

1or termination of the lease agreement, unless the lessor of the leased property is also
2the lessor of the real property to which the leased property is affixed.
SB1, s. 2289d 3Section 2289d. 77.52 (1b) of the statutes is created to read:
SB1,1067,64 77.52 (1b) All sales, leases, or rentals of tangible personal property at retail
5in this state are subject to the tax imposed under sub. (1) unless an exemption in this
6subchapter applies.
SB1, s. 2289e 7Section 2289e. 77.52 (1b) of the statutes, as created by 2007 Wisconsin Act ....
8(this act), is repealed and recreated to read:
SB1,1067,119 77.52 (1b) All sales, leases, or rentals of tangible personal property or items
10or property under sub. (1) (b) or (c) at retail in this state are subject to the tax imposed
11under sub. (1) unless an exemption in this subchapter applies.
SB1, s. 2290 12Section 2290. 77.52 (2) (intro.) of the statutes is amended to read:
SB1,1067,1713 77.52 (2) (intro.) For the privilege of selling, licensing, performing or furnishing
14the services described under par. (a) at retail in this state, as determined under s.
1577.522,
to consumers or users, a tax is imposed upon all persons selling, licensing,
16performing or furnishing the services at the rate of 5% of the gross receipts sales price
17from the sale, license, performance or furnishing of the services.
SB1, s. 2291b 18Section 2291b. 77.52 (2) (a) 5. a. of the statutes is amended to read:
SB1,1068,219 77.52 (2) (a) 5. a. The sale of telecommunications and Internet access services,
20except services subject to 4 USC 116 to 126, as amended by P.L. 106-252, that either
21originate or terminate in this state; except services that are obtained by means of a
22toll-free number, that originate outside this state and that terminate in this state;
23and are charged to a service address in this state, regardless of the location where
24that charge is billed or paid; and the sale of the rights to purchase
25telecommunications services, including purchasing reauthorization numbers, by

1paying in advance and by using an access number and authorization code, except
2sales that are subject to subd. 5. b.
SB1, s. 2291c 3Section 2291c. 77.52 (2) (a) 5. a. of the statutes, as affected by 2007 Wisconsin
4Act ... (this act), is amended to read:
SB1,1068,135 77.52 (2) (a) 5. a. The sale of telecommunications and Internet access services,
6except services subject to 4 USC 116 to 126, as amended by P.L. 106-252, that either
7originate or terminate in this state; except services that are obtained by means of a
8toll-free number, that originate outside this state and that terminate in this state;
9and are charged to a service address in this state, regardless of the location where
10that charge is billed or paid; and the sale of the rights to purchase
11telecommunications services, including purchasing reauthorization numbers, by
12paying in advance and by using an access number and authorization code, except
13sales that are subject to subd. 5. b
.
SB1, s. 2291p 14Section 2291p. 77.52 (2) (a) 5. am. of the statutes is created to read:
SB1,1068,1615 77.52 (2) (a) 5. am. The sale of intrastate, interstate, and international
16telecommunications services, except interstate 800 services.
SB1, s. 2292 17Section 2292. 77.52 (2) (a) 5. b. of the statutes is repealed.
SB1, s. 2294 18Section 2294. 77.52 (2) (a) 5. c. of the statutes is created to read:
SB1,1068,2019 77.52 (2) (a) 5. c. The sale of ancillary services, except detailed
20telecommunications billing services.
SB1, s. 2295 21Section 2295. 77.52 (2) (a) 5m. of the statutes is amended to read:
SB1,1069,322 77.52 (2) (a) 5m. The sale of services that consist of recording
23telecommunications messages and transmitting them to the purchaser of the service
24or at that purchaser's direction, but not including those services if they are merely
25an
that are taxable under subd. 5. or services that are incidental, as defined in s.

177.51 (5), element of to another service that is not taxable under this subchapter and
2sold to that the purchaser of the incidental service and is not taxable under this
3subchapter
.
SB1, s. 2296 4Section 2296. 77.52 (2) (a) 10. of the statutes is amended to read:
SB1,1070,25 77.52 (2) (a) 10. Except for services provided by veterinarians and except for
6installing or applying tangible personal property that, subject to par. (ag), when
7installed or applied, will constitute an addition or capital improvement of real
8property, the repair, service, alteration, fitting, cleaning, painting, coating, towing,
9inspection, and maintenance of all items of tangible personal property and items and
10property under sub. (1) (b) and (c)
unless, at the time of that the repair, service,
11alteration, fitting, cleaning, painting, coating, towing, inspection, or maintenance,
12a sale in this state of the type of property or items repaired, serviced, altered, fitted,
13cleaned, painted, coated, towed, inspected, or maintained would have been exempt
14to the customer from sales taxation under this subchapter, other than the exempt
15sale of a motor vehicle or truck body to a nonresident under s. 77.54 (5) (a) and other
16than nontaxable sales under s. 77.51 (14r) juvenile 77.522 or unless the repair,
17service, alteration, fitting, cleaning, painting, coating, towing, inspection, or
18maintenance is provided under a contract that is subject to tax under subd. 13m
. The
19tax imposed under this subsection applies to the repair, service, alteration, fitting,
20cleaning, painting, coating, towing, inspection, or maintenance of items listed in par.
21(ag), regardless of whether the installation or application of tangible personal
22property or items or property under sub. (1) (b) or (c) related to the items is an
23addition to or a capital improvement of real property, except that the tax imposed
24under this subsection does not apply to the original installation or the complete

1replacement of an item listed in par. (ag), if that the installation or replacement is
2a real property construction activity under s. 77.51 (2).
SB1, s. 2297m 3Section 2297m. 77.52 (2) (a) 11. of the statutes is amended to read:
SB1,1070,104 77.52 (2) (a) 11. The producing, fabricating, processing, printing or imprinting
5of tangible personal property or items and property under sub. (1) (b) and (c) for a
6consideration for consumers who furnish directly or indirectly the materials used in
7the producing, fabricating, processing, printing or imprinting. This subdivision does
8not apply to the printing or imprinting of tangible personal property or items and
9property under sub. (1) (b) and (c)
which will be subsequently transported outside the
10state for use outside the state by the consumer for advertising purposes.
SB1, s. 2297p 11Section 2297p. 77.52 (2) (a) 11. of the statutes, as affected by 2007 Wisconsin
12Act .... (this act), is repealed and recreated to read:
SB1,1070,1913 77.52 (2) (a) 11. The producing, fabricating, processing, printing or imprinting
14of tangible personal property or items and property under sub. (1) (b) and (c) for a
15consideration for consumers who furnish directly or indirectly the materials used in
16the producing, fabricating, processing, printing or imprinting. This subdivision does
17not apply to the printing or imprinting of tangible personal property or items and
18property under sub. (1) (b) and (c) that results in printed material, catalogs, or
19envelopes that are exempt under s. 77.54 (25) or (25m).
SB1, s. 2298 20Section 2298. 77.52 (2) (a) 13m. of the statutes is created to read:
SB1,1071,221 77.52 (2) (a) 13m. The sale of contracts, including service contracts,
22maintenance agreements, and warranties, that provide, in whole or in part, for the
23future performance of or payment for the repair, service, alteration, fitting, cleaning,
24painting, coating, towing, inspection, or maintenance of tangible personal property,
25unless the sale, lease, or rental in this state of the property or items to which the

1contract relates is or was exempt, to the purchaser of the contract, from taxation
2under this subchapter.
SB1, s. 2299 3Section 2299. 77.52 (2m) (a) of the statutes is amended to read:
SB1,1071,84 77.52 (2m) (a) With respect to the services subject to tax under sub. (2), no part
5of the charge for the service may be deemed a sale or rental of tangible personal
6property or items or property under sub. (1) (b) or (c), if the property or items
7transferred by the service provider is are incidental to the selling, performing or
8furnishing of the service, except as provided in par. (b).
SB1, s. 2300 9Section 2300. 77.52 (2m) (b) of the statutes is amended to read:
SB1,1071,1410 77.52 (2m) (b) With respect to the services subject to tax under sub. (2) (a) 7.,
1110., 11. and 20., all property or items or property under sub. (1) (b) or (c) physically
12transferred to the customer in conjunction with the selling, performing or furnishing
13of the service is a sale of tangible personal property or items or property under sub.
14(1) (b) or (c)
separate from the selling, performing or furnishing of the service.
SB1, s. 2300d 15Section 2300d. 77.52 (2n) of the statutes is created to read:
SB1,1071,1816 77.52 (2n) The selling, performing, or furnishing of the services described
17under sub. (2) (a) at retail in this state is subject to the tax imposed under sub. (2)
18unless an exemption in this subchapter applies.
SB1, s. 2300e 19Section 2300e. 77.52 (2n) of the statutes, as created by 2007 Wisconsin Act
20.... (this act), is repealed and recreated to read:
SB1,1071,2421 77.52 (2n) The selling, licensing, performing, or furnishing of the services
22described under sub. (2) (a) at retail in this state, as determined under s. 77.522, is
23subject to the tax imposed under sub. (2) unless an exemption in this subchapter
24applies.
SB1, s. 2301 25Section 2301. 77.52 (3m) of the statutes is repealed.
SB1, s. 2302
1Section 2302. 77.52 (3n) of the statutes is repealed.
SB1, s. 2303 2Section 2303. 77.52 (4) of the statutes is amended to read:
SB1,1072,83 77.52 (4) It is unlawful for any retailer to advertise or hold out or state to the
4public or to any customer, directly or indirectly, that the tax or any part thereof will
5be assumed or absorbed by the retailer or that it will not be added to the selling price
6of the property or items or property under sub. (1) (b) or (c) sold or that if added it,
7or any part thereof, will be refunded. Any person who violates this subsection is
8guilty of a misdemeanor.
SB1, s. 2304 9Section 2304. 77.52 (6) of the statutes is repealed.
SB1, s. 2305 10Section 2305. 77.52 (7) of the statutes is amended to read:
SB1,1072,2411 77.52 (7) Every person desiring to operate as a seller within this state who
12holds a valid certificate under s. 73.03 (50) shall file with the department an
13application for a permit for each place of operations. Every application for a permit
14shall be made upon a form prescribed by the department and shall set forth the name
15under which the applicant intends to operate, the location of the applicant's place of
16operations, and the other information that the department requires. The Except as
17provided in sub. (7b), the
application shall be signed by the owner if a sole proprietor;
18in the case of sellers other than sole proprietors, the application shall be signed by
19the person authorized to act on behalf of such sellers. A nonprofit organization that
20has gross receipts a sales price taxable under s. 77.54 (7m) shall obtain a seller's
21permit and pay taxes under this subchapter on all taxable gross receipts sales prices
22received after it is required to obtain that permit. If that organization becomes
23eligible later for the exemption under s. 77.54 (7m) except for its possession of a
24seller's permit, it may surrender that permit.
SB1, s. 2306 25Section 2306. 77.52 (7b) of the statutes is created to read:
SB1,1073,3
177.52 (7b) Any person who may register under sub. (7) may designate an agent,
2as defined in s. 77.524 (1) (ag), to register with the department under sub. (7), in the
3manner prescribed by the department.
SB1, s. 2307 4Section 2307. 77.52 (12) of the statutes is amended to read:
SB1,1073,155 77.52 (12) A person who operates as a seller in this state without a permit or
6after a permit has been suspended or revoked or has expired, unless the person has
7a temporary permit under sub. (11), and each officer of any corporation, partnership
8member, limited liability company member, or other person authorized to act on
9behalf of a seller who so operates, is guilty of a misdemeanor. Permits shall be held
10only by persons actively operating as sellers of tangible personal property, items or
11property under sub. (1) (b) or (c),
or taxable services. Any person not so operating
12shall forthwith surrender that person's permit to the department for cancellation.
13The department may revoke the permit of a person found not to be actively operating
14as a seller of tangible personal property, items or property under sub. (1) (b) or (c),
15or taxable services.
SB1, s. 2308 16Section 2308. 77.52 (13) of the statutes is amended to read:
SB1,1074,917 77.52 (13) For the purpose of the proper administration of this section and to
18prevent evasion of the sales tax it shall be presumed that all receipts are subject to
19the tax until the contrary is established. The burden of proving that a sale of tangible
20personal property, items or property under sub. (1) (b) or (c), or services is not a
21taxable sale at retail is upon the person who makes the sale unless that person takes
22from the purchaser a an electronic or a paper certificate, in a manner prescribed by
23the department,
to the effect that the property, items or property under sub. (1) (b)
24or (c),
or service is purchased for resale or is otherwise exempt ;, except that no
25certificate is required for sales of cattle, sheep, goats, and pigs that are sold at an

1animal market, as defined in s. 95.68 (1) (ag), and no certificate is required for sales
2of commodities, as defined in 7 USC 2, that are consigned for sale in a warehouse in
3or from which the commodity is deliverable on a contract for future delivery subject
4to the rules of a commodity market regulated by the U.S. commodity futures trading
5commission if upon the sale the commodity is not removed from the warehouse
the
6sale of tangible personal property, items and property under sub. (1) (b) and (c), and
7services that are exempt under s. 77.54 (7), (7m), (8), (10), (11), (14), (15), (17), (20n),
8(21), (22b), (30), (31), (32), (35), (36), (37), (42), (44), (45), (46), (51), and (52), except
9as provided in s. 77.54 (30) (e) and (f)
.
SB1, s. 2309 10Section 2309. 77.52 (14) (a) (intro.) and 1. and (b) of the statutes are
11consolidated, renumbered 77.52 (14) (a) and amended to read:
SB1,1075,912 77.52 (14) (a) The certificate referred to in sub. (13) relieves the seller from the
13burden of proof
of the tax otherwise applicable only if any of the following is true:
141. The certificate is taken in good faith
the seller obtains a fully completed exemption
15certificate, or the information required to prove the exemption,
from a person who
16is engaged as a seller of tangible personal property or taxable services and who holds
17the permit provided for in sub. (9) and who, at the time of purchasing
purchaser no
18later than 90 days after the date of the sale of
the tangible personal property, items
19or property under sub. (1) (b) or (c),
or services, intends to sell it in the regular course
20of operations or is unable to ascertain at the time of purchase whether the property
21or service will be sold or will be used for some other purpose. (b)
except as provided
22in par. (am). The certificate under sub. (13) shall not relieve the seller of the tax
23otherwise applicable if the seller fraudulently fails to collect sales tax, solicits the
24purchaser to claim an unlawful exemption, accepts an exemption certificate from a
25purchaser who claims to be an entity that is not subject to the taxes imposed under

1this subchapter, if the subject of the transaction sought to be covered by the
2exemption certificate is received by the purchaser at a location operated by the seller
3in this state and the exemption certificate clearly and affirmatively indicates that
4the claimed exemption is not available in this state.
The certificate referred to in sub.
5(13) shall be signed by and bear the name and address of provide information that
6identifies
the purchaser, and shall indicate the general character of the tangible
7personal property or service sold by the purchaser and
the basis for the claimed
8exemption and a paper certificate shall be signed by the purchaser. The certificate
9shall be in such form as the department prescribes by rule.
SB1, s. 2310 10Section 2310. 77.52 (14) (a) 2. of the statutes is repealed.
SB1, s. 2311 11Section 2311. 77.52 (14) (am) of the statutes is created to read:
SB1,1075,1712 77.52 (14) (am) If the seller has not obtained a fully completed exemption
13certificate or the information required to prove the exemption, as provided in par. (a),
14the seller may, no later than 120 days after the department requests that the seller
15substantiate the exemption, either provide proof of the exemption to the department
16by other means or obtain, in good faith, a fully completed exemption certificate from
17the purchaser.
SB1, s. 2312 18Section 2312. 77.52 (15) of the statutes is amended to read:
SB1,1076,519 77.52 (15) If a purchaser who gives a resale certificate purchases tangible
20personal property, items or property under sub. (1) (b) or (c), or taxable services
21without paying a sales tax or use tax on such purchase because such property, items,
22or services were for resale
makes any use of the property, items, or services other than
23retention, demonstration or display while holding it the property, items, or services
24for sale, lease or rental in the regular course of the purchaser's operations, the use
25shall be taxable to the purchaser under s. 77.53 as of the time that the property is,

1items, or services are
first used by the purchaser, and the sales purchase price of the
2property, items, or services to the purchaser shall be the measure of the tax. Only
3when there is an unsatisfied use tax liability on this basis because the seller has
4provided incorrect information about that transaction to the department shall the
5seller be liable for sales tax with respect to the sale of the property to the purchaser.
SB1, s. 2313 6Section 2313. 77.52 (16) of the statutes is amended to read:
SB1,1076,157 77.52 (16) Any person who gives a resale certificate for property, items or
8property under sub. (1) (b) or (c),
or services which that person knows at the time of
9purchase is not to be resold by that person in the regular course of that person's
10operations as a seller for the purpose of evading payment to the seller of the amount
11of the tax applicable to the transaction is guilty of a misdemeanor. Any person
12certifying to the seller that the sale of property, items or property under sub. (1) (b)
13or (c),
or taxable service is exempt, knowing at the time of purchase that it is not
14exempt, for the purpose of evading payment to the seller of the amount of the tax
15applicable to the transaction, is guilty of a misdemeanor.
SB1, s. 2314 16Section 2314. 77.52 (19) of the statutes is amended to read:
SB1,1076,2517 77.52 (19) The department shall by rule provide for the efficient collection of
18the taxes imposed by this subchapter on sales of property, items or property under
19sub. (1) (b) or (c),
or services by persons not regularly engaged in selling at retail in
20this state or not having a permanent place of business, but who are temporarily
21engaged in selling from trucks, portable roadside stands, concessions at fairs and
22carnivals, and the like. The department may authorize such persons to sell property
23or items or property under sub. (1) (b) or (c) or sell, perform, or furnish services on
24a permit or nonpermit basis as the department by rule prescribes and failure of any
25person to comply with such rules constitutes a misdemeanor.
SB1, s. 2315
1Section 2315. 77.52 (20) of the statutes is created to read:
SB1,1077,32 77.52 (20) (a) Except as provided in par. (b), the entire sales price of a bundled
3transaction is subject to the tax imposed under this subchapter.
SB1,1077,114 (b) At the retailer's option, if the retailer can identify, by reasonable and
5verifiable standards from the retailer's books and records that are kept in the
6ordinary course of its business for other purposes, including purposes unrelated to
7taxes, the portion of the price that is attributable to products that are not subject to
8the tax imposed under this subchapter, that portion of the sales price is not taxable
9under this subchapter. This paragraph does not apply to a bundled transaction that
10contains food and food ingredients, drugs, durable medical equipment, mobility
11enhancing equipment, prosthetic devices, or medical supplies.
Loading...
Loading...