SB40,1116,1220 77.52 (13) For the purpose of the proper administration of this section and to
21prevent evasion of the sales tax it shall be presumed that all receipts are subject to
22the tax until the contrary is established. The burden of proving that a sale of tangible
23personal property, specified digital goods, additional digital goods, or services is not
24a taxable sale at retail is upon the person who makes the sale unless that person
25takes from the purchaser a an electronic or a paper certificate, in a manner

1prescribed by the department,
to the effect that the property, digital good or service
2is purchased for resale or is otherwise exempt;, except that no certificate is required
3for sales of cattle, sheep, goats, and pigs that are sold at an animal market, as defined
4in s. 95.68 (1) (ag), and no certificate is required for sales of commodities, as defined
5in 7 USC 2, that are consigned for sale in a warehouse in or from which the
6commodity is deliverable on a contract for future delivery subject to the rules of a
7commodity market regulated by the U.S. commodity futures trading commission if
8upon the sale the commodity is not removed from the warehouse
the sale of tangible
9personal property, specified digital goods, additional digital goods, and services that
10are exempt under s. 77.54 (7), (7m), (8), (10), (11), (14), (15), (17), (20n), (21), (22b),
11(30), (31), (32), (35), (36), (37), (42), (44), (45), and (46), except as provided in s. 77.54
12(30) (e) and (f)
.
SB40, s. 2309 13Section 2309. 77.52 (14) (a) (intro.) and 1. and (b) of the statutes are
14consolidated, renumbered 77.52 (14) (a) and amended to read:
SB40,1117,1215 77.52 (14) (a) The certificate referred to in sub. (13) relieves the seller from the
16burden of proof only if any of the following is true: 1. The certificate is taken in good
17faith
the seller obtains a fully completed exemption certificate, or the information
18required to prove the exemption,
from a person who is engaged as a seller of tangible
19personal property or taxable services and who holds the permit provided for in sub.
20(9) and who, at the time of purchasing
purchaser no later than 90 days after the date
21of the sale of
the tangible personal property, specified digital goods, additional digital
22goods,
or services, intends to sell it in the regular course of operations or is unable
23to ascertain at the time of purchase whether the property or service will be sold or
24will be used for some other purpose. (b)
except as provided in par. (am). The
25certificate under sub. (13) shall not relieve the seller of the burden of proof if the seller

1fraudulently fails to collect sales tax, solicits the purchaser to claim an unlawful
2exemption, accepts an exemption certificate from a purchaser who claims to be an
3entity that is not subject to the taxes imposed under this subchapter, if the subject
4of the transaction sought to be covered by the exemption certificate is received by the
5purchaser at a location operated by the seller in this state and the exemption
6certificate clearly and affirmatively indicates that the claimed exemption is not
7available in this state.
The certificate referred to in sub. (13) shall be signed by and
8bear the name and address of
provide information that identifies the purchaser, and
9shall indicate the general character of the tangible personal property or service sold
10by the purchaser and
the basis for the claimed exemption and a paper certificate
11shall be signed by the purchaser
. The certificate shall be in such form as the
12department prescribes by rule.
SB40, s. 2310 13Section 2310. 77.52 (14) (a) 2. of the statutes is repealed.
SB40, s. 2311 14Section 2311. 77.52 (14) (am) of the statutes is created to read:
SB40,1117,2015 77.52 (14) (am) If the seller has not obtained a fully completed exemption
16certificate or the information required to prove the exemption, as provided in par. (a),
17the seller may, no later than 120 days after the department requests that the seller
18substantiate the exemption, either provide proof of the exemption to the department
19by other means or obtain, in good faith, a fully completed exemption certificate from
20the purchaser.
SB40, s. 2312 21Section 2312. 77.52 (15) of the statutes is amended to read:
SB40,1118,922 77.52 (15) If a purchaser who gives a resale certificate purchases tangible
23personal property, specified digital goods, additional digital goods, or taxable
24services without paying a sales tax or use tax on such purchase because such
25property, goods, or services were for resale
makes any use of the property, goods, or

1services
other than retention, demonstration or display while holding it the property,
2goods, or services
for sale, lease or rental in the regular course of the purchaser's
3operations, the use shall be taxable to the purchaser under s. 77.53 as of the time that
4the property is, goods, or services are first used by the purchaser, and the sales
5purchase price of the property, goods, or services to the purchaser shall be the
6measure of the tax. Only when there is an unsatisfied use tax liability on this basis
7because the seller has provided incorrect information about that transaction to the
8department shall the seller be liable for sales tax with respect to the sale of the
9property to the purchaser.
SB40, s. 2313 10Section 2313. 77.52 (16) of the statutes is amended to read:
SB40,1118,1911 77.52 (16) Any person who gives a resale certificate for property, specified
12digital goods, additional digital goods,
or services which that person knows at the
13time of purchase is not to be resold by that person in the regular course of that
14person's operations as a seller for the purpose of evading payment to the seller of the
15amount of the tax applicable to the transaction is guilty of a misdemeanor. Any
16person certifying to the seller that the sale of property, specified digital goods,
17additional digital goods,
or taxable service is exempt, knowing at the time of
18purchase that it is not exempt, for the purpose of evading payment to the seller of the
19amount of the tax applicable to the transaction, is guilty of a misdemeanor.
SB40, s. 2314 20Section 2314. 77.52 (19) of the statutes is amended to read:
SB40,1119,421 77.52 (19) The department shall by rule provide for the efficient collection of
22the taxes imposed by this subchapter on sales of property, specified digital goods,
23additional digital goods,
or services by persons not regularly engaged in selling at
24retail in this state or not having a permanent place of business, but who are
25temporarily engaged in selling from trucks, portable roadside stands, concessions at

1fairs and carnivals, and the like. The department may authorize such persons to sell
2property, specified digital goods, or additional digital goods or sell, perform, or
3furnish services on a permit or nonpermit basis as the department by rule prescribes
4and failure of any person to comply with such rules constitutes a misdemeanor.
SB40, s. 2315 5Section 2315. 77.52 (20) of the statutes is created to read:
SB40,1119,76 77.52 (20) (a) Except as provided in par. (b), the entire sales price of a bundled
7transaction is subject to the tax imposed under this subchapter.
SB40,1119,158 (b) At the retailer's option, if the retailer can identify, by reasonable and
9verifiable standards from the retailer's books and records that are kept in the
10ordinary course of its business for other purposes, including purposes unrelated to
11taxes, the portion of the price that is attributable to products that are not subject to
12the tax imposed under this subchapter, that portion of the sales price is not taxable
13under this subchapter. This paragraph does not apply to a bundled transaction that
14contains food and food ingredients, drugs, durable medical equipment, mobility
15enhancing equipment, prosthetic devices, or medical supplies.
SB40, s. 2316 16Section 2316. 77.52 (21) of the statutes is created to read:
SB40,1119,2017 77.52 (21) A person who provides a product that is not a distinct and
18identifiable product because it is provided free of charge, as provided in s. 77.51 (3pf)
19(b), is the consumer of that product and shall pay the tax imposed under this
20subchapter on the purchase price of that product.
SB40, s. 2317 21Section 2317. 77.52 (22) of the statutes is created to read:
SB40,1119,2522 77.52 (22) With regard to transactions described in s. 77.51 (1f) (b), the service
23provider is the consumer of the tangible personal property, specified digital goods,
24or additional digital goods and shall pay the tax imposed under this subchapter on
25the purchase price of the property or goods.
SB40, s. 2318
1Section 2318. 77.52 (23) of the statutes is created to read:
SB40,1120,52 77.52 (23) With regard to transactions described in s. 77.51 (1f) (c), the service
3provider is the consumer of the service that is essential to the use or receipt of the
4other service and shall pay the tax imposed under this subchapter on the purchase
5price of the property or goods.
SB40, s. 2319 6Section 2319. 77.522 of the statutes is created to read:
SB40,1120,7 777.522 Sourcing. (1) General. (a) In this section:
SB40,1120,98 1. "Direct mail form" means a form for direct mail prescribed by the
9department.
SB40,1120,1310 2. "Receive" means taking possession of tangible personal property; making
11first use of services; or taking possession or making first use of digital goods,
12whichever comes first. "Receive" does not include a shipping company taking
13possession of tangible personal property on a purchaser's behalf.
SB40,1120,1414 3. "Transportation equipment" means any of the following:
SB40,1120,1615 a. Locomotives and railcars that are used to carry persons or property in
16interstate commerce.
SB40,1120,2117 b. Trucks and truck tractors that have a gross vehicle weight rating of 10,001
18pounds or greater, trailers, semitrailers, and passenger buses, if such vehicles are
19registered under the international registration plan and operated under the
20authority of a carrier that is authorized by the federal government to carry persons
21or property in interstate commerce.
SB40,1120,2422 c. Aircraft that is operated by air carriers that are authorized by the federal
23government or a foreign authority to carry persons or property in interstate or
24foreign commerce.
SB40,1121,2
1d. Containers that are designed for use on the vehicles described in subd. 4. a.
2to c. and component parts attached to or secured on such vehicles.
SB40,1121,43 (b) Except as provided in par. (c) and subs. (2), (3), and (4), the location of a sale
4is determined as follows:
SB40,1121,65 1. If a purchaser receives the product at a seller's business location, the sale
6occurs at that business location.
SB40,1121,107 2. If a purchaser does not receive the product at a seller's business location, the
8sale occurs at the location where the purchaser, or the purchaser's designated donee,
9receives the product, including the location indicated by the instructions known to
10the seller for delivery to the purchaser or the purchaser's designated donee.
SB40,1121,1411 3. If the location of a sale of a product cannot be determined under subds. 1. and
122., the sale occurs at the purchaser's address as indicated by the seller's business
13records, if the records are maintained in the ordinary course of the seller's business
14and if using that address to establish the location of a sale is not in bad faith.
SB40,1121,1815 4. If the location of a sale of a product cannot be determined under subds. 1. to
163., the sale occurs at the purchaser's address as obtained during the consummation
17of the sale, including the address indicated on the purchaser's payment instrument,
18if no other address is available and if using that address is not in bad faith.
SB40,1121,2019 5. If the location of a sale of a product cannot be determined under subds. 1. to
204., the location of the sale is determined as follows:
SB40,1121,2221 a. If the item sold is tangible personal property, the sale occurs at the location
22from which the tangible personal property is shipped.
SB40,1121,2523 b. If the item sold is a digital good, or computer software delivered
24electronically, the sale occurs at the location from which the digital good or computer
25software was first available for transmission by the seller.
SB40,1122,2
1c. If a service is sold, the sale occurs at the location from which the service was
2provided.
SB40,1122,133 (c) The sale of direct mail occurs at the location from which the direct mail is
4shipped, if the purchaser does not provide to the seller a direct pay permit, a direct
5mail form, or other information that indicates the appropriate taxing jurisdiction to
6which the direct mail is delivered to the ultimate recipients. If the purchaser
7provides a direct mail form or direct pay permit to the seller, the purchaser shall pay
8or remit, as appropriate, to the department the tax imposed under s. 77.53 on all
9purchases for which the tax is due and the seller is relieved from liability for
10collecting such tax or that satisfy the requirements under par. (e) or (f). A direct mail
11form provided to a seller under this paragraph shall remain effective for all sales by
12the seller who received the form to the purchaser who provided the form, unless the
13purchaser revokes the form in writing and provides such revocation to the seller.
SB40,1122,23 14(2) Lease or rental. (a) Except as provided in pars. (b) and (c), with regard
15to the first or only payment on the lease or rental, the lease or rental of tangible
16personal property occurs at the location determined under sub. (1) (b). If the property
17is moved from the place where the property was initially delivered, the subsequent
18periodic payments on the lease or rental occur at the property's primary location as
19indicated by an address for the property that is provided by the lessee and that is
20available to the lessor in records that the lessor maintains in the ordinary course of
21the lessor's business, if the use of such an address does not constitute bad faith. The
22location of a lease or rental as determined under this paragraph shall not be altered
23by any intermittent use of the property at different locations.
SB40,1123,724 (b) The lease or rental of motor vehicles, trailers, semitrailers, and aircraft,
25that are not transportation equipment, occurs at the primary location of such motor

1vehicles, trailers, semitrailers, or aircraft as indicated by an address for the property
2that is provided by the lessee and that is available to the lessor in records that the
3lessor maintains in the ordinary course of the lessor's business, if the use of such an
4address does not constitute bad faith, except that a lease or rental under this
5paragraph that requires only one payment occurs at the location determined under
6sub. (1) (b). The location of a lease or rental as determined under this paragraph shall
7not be altered by any intermittent use of the property at different locations.
SB40,1123,98 (c) The lease or rental of transportation equipment occurs at the location
9determined under sub. (1) (b).
SB40,1123,1210 (d) A license of tangible personal property, specified digital goods, or additional
11digital goods shall be treated as a lease or rental of tangible personal property under
12this subsection.
SB40,1123,13 13(3) Telecommunications. (a) In this subsection:
SB40,1123,1614 1. "Air-to-ground radiotelephone service" means a radio service in which
15common carriers are authorized to offer and provide radio telecommunications
16service for hire to subscribers in aircraft.
SB40,1123,1817 2. "Call-by-call basis" means any method of charging for telecommunications
18services by which the price of such services is measured by individual calls.
SB40,1123,2119 3. "Communications channel" means a physical or virtual path of
20communications over which signals are transmitted between or among customer
21channel termination points.
SB40,1124,322 4. "Customer" means a person who enters into a contract with a seller of
23telecommunications services or, in any transaction for which the end user is not the
24person who entered into a contract with the seller of telecommunications services,
25the end user of the telecommunications services. "Customer" does not include a

1person who resells telecommunications services or, for mobile telecommunications
2services, a serving carrier under an agreement to serve a customer outside the home
3service provider's licensed service area.
SB40,1124,54 5. "Customer channel termination point" means the location where a customer
5inputs or receives communications.
SB40,1124,66 6. "End user" means an individual who uses a telecommunications service.
SB40,1124,87 7. "Home service provider" means a home service provider under section 124
8(5) of P.L. 106-252.
SB40,1124,109 8. "Mobile telecommunications service" means a mobile telecommunications
10service under 4 USC 116 to 126, as amended by P.L. 106-252.
SB40,1124,1211 9. "Place of primary use" means place of primary use, as determined under 4
12USC 116
to 126, as amended by P.L. 106-252.
SB40,1124,2013 10. "Postpaid calling service" means a telecommunications service that is
14obtained by paying for it on a call-by-call basis using a bankcard, travel card, credit
15card, debit card, or similar method, or by charging it to a telephone number that is
16not associated with the location where the telecommunications service originates or
17terminates. "Postpaid calling service" includes a telecommunications service, not
18including a prepaid wireless calling service, that would otherwise be a prepaid
19calling service except that the service provided to the customer is not exclusively a
20telecommunications service.
SB40,1124,2221 14. "Radio service" means a communication service provided by the use of radio,
22including radiotelephone, radiotelegraph, paging, and facsimile service.
SB40,1124,2423 15. "Radiotelegraph service" means transmitting messages from one place to
24another by means of radio.
SB40,1125,2
116. "Radiotelephone service" means transmitting sound from one place to
2another by means of radio.
SB40,1125,83 (b) Except as provided in pars. (d) to (j), the sale of a telecommunications service
4that is sold on a call-by-call basis occurs in the taxing jurisdiction for sales and use
5tax purposes where the call originates and terminates, in the case of a call that
6originates and terminates in the same such jurisdiction, or the taxing jurisdiction for
7sales and use tax purposes where the call originates or terminates and where the
8service address is located.
SB40,1125,119 (c) Except as provided in pars. (d) to (j), the sale of a telecommunications service
10that is sold on a basis other than a call-by-call basis occurs at the customer's place
11of primary use.
SB40,1125,1412 (d) The sale of a mobile telecommunications service, except an air-to-ground
13radiotelephone service and a prepaid calling service, occurs at the customer's place
14of primary use.
SB40,1125,1915 (e) The sale of a postpaid calling service occurs at the location where the signal
16of the telecommunications service originates, as first identified by the seller's
17telecommunications system or, if the signal is not transmitted by the seller's
18telecommunications system, by information that the seller received from the seller's
19service provider.
SB40,1125,2520 (f) The sale of a prepaid calling service or a prepaid wireless calling service
21occurs at the location determined under sub. (1) (b), except that, if the service is a
22prepaid wireless calling service and the location cannot be determined under sub. (1)
23(b) 1. to 4., the prepaid wireless calling service occurs at the location determined
24under sub. (1) (b) 5. c. or at the location associated with the mobile telephone number,
25as determined by the seller.
SB40,1126,3
1(g) 1. The sale of a private communication service for a separate charge related
2to a customer channel termination point occurs at the location of the customer
3channel termination point.
SB40,1126,74 2. The sale of a private communication service in which all customer channel
5termination points are located entirely in one taxing jurisdiction for sales and use
6tax purposes occurs in the taxing jurisdiction in which the customer channel
7termination points are located.
SB40,1126,118 3. If the segments are charged separately, the sale of a private communication
9service that represents segments of a communications channel between 2 customer
10channel termination points that are located in different taxing jurisdictions for sales
11and use tax purposes occurs in an equal percentage in both such jurisdictions.
SB40,1126,1812 4. If the segments are not charged separately, the sale of a private
13communication service for segments of a communications channel that is located in
14more than one taxing jurisdiction for sales and use tax purposes occurs in each such
15jurisdiction in a percentage determined by dividing the number of customer channel
16termination points in that jurisdiction by the number of customer channel
17termination points in all jurisdictions where segments of the communications
18channel are located.
SB40,1126,2019 (h) The sale of a telecommunications Internet access service occurs at the
20customer's place of primary use.
SB40,1126,2121 (i) The sale of ancillary services occurs at the customer's place of primary use.
SB40,1126,2522 (j) If the location of the customer's service address, channel termination point,
23or place of primary use is not known, the location where the seller receives or hands
24off the signal shall be considered, for purposes of this section, the customer's service
25address, channel termination point, or place of primary use.
SB40,1127,5
1(4) Florists. (a) For purposes of this subsection, "retail florist" means a person
2engaged in the business of selling cut flowers, floral arrangements, and potted plants
3and who prepares such flowers, floral arrangements, and potted plants. "Retail
4florist" does not include a person who sells cut flowers, floral arrangements, and
5potted plants primarily by mail or via the Internet.
SB40,1127,106 (b) The sale of tangible personal property by a retail florist who takes an order
7from a purchaser occurs at the location where the retail florist takes the order, if the
8retail florist forwards the order to another retail florist who is at a location other than
9the location of the florist who takes the order and who transfers the tangible personal
10property to a person identified by the purchaser.
SB40,1127,1111 (c) This subsection does not apply to sales occurring on or after January 1, 2008.
SB40, s. 2320 12Section 2320. 77.523 (title) of the statutes is repealed.
SB40, s. 2321 13Section 2321. 77.523 of the statutes is renumbered 77.59 (9p) (a) and amended
14to read:
SB40,1128,1115 77.59 (9p) (a) If a customer purchases a service that is subject to 4 USC 116
16to 126, as amended by P.L. 106-252, and if the customer believes that the amount
17of the tax assessed for the service under this subchapter or the place of primary use
18or taxing jurisdiction assigned to the service is erroneous, the customer may request
19that the service provider correct the alleged error by sending a written notice to the
20service provider. The notice shall include a description of the alleged error, the street
21address for the customer's place of primary use of the service, the account name and
22number of the service for which the customer seeks a correction, and any other
23information that the service provider reasonably requires to process the request.
24Within 60 days from the date that a service provider receives a request under this
25section paragraph, the service provider shall review its records to determine the

1customer's taxing jurisdiction. If the review indicates that there is no error as
2alleged, the service provider shall explain the findings of the review in writing to the
3customer. If the review indicates that there is an error as alleged, the service
4provider shall correct the error and shall refund or credit the amount of any tax
5collected erroneously, along with the related interest, as a result of the error from the
6customer in the previous 48 months, consistent with s. 77.59 (4). A customer may
7take no other action against the service provider, or commence any action, to correct
8an alleged error in the amount of the tax assessed under this subchapter on a service
9that is subject to 4 USC 116 to 126, as amended by P.L. 106-252, or to correct an
10alleged error in the assigned place of primary use or taxing jurisdiction, unless the
11customer has exhausted his or her remedies under this section paragraph.
SB40, s. 2322 12Section 2322. 77.524 (1) (a) of the statutes is renumbered 77.524 (1) (am).
SB40, s. 2323 13Section 2323. 77.524 (1) (ag) of the statutes is created to read:
SB40,1128,1614 77.524 (1) (ag) "Agent" means a person appointed by a seller to represent the
15seller before the states that are signatories to the agreement, as defined in s. 77.65
16(2) (a).
SB40, s. 2324 17Section 2324. 77.524 (1) (b) of the statutes is renumbered 77.51 (1g) and
18amended to read:
SB40,1128,2319 77.51 (1g) "Certified service provider" means an agent that is certified jointly
20by the states that are signatories to the agreement, as defined in s. 77.65 (2) (a), and
21that performs all of a seller's sales tax and use tax functions related to the seller's
22retail sales, except that a certified service provider is not responsible for a retailer's
23obligation to remit tax on the retailer's own purchases
.
SB40, s. 2325 24Section 2325. 77.525 of the statutes is amended to read:
SB40,1129,8
177.525 Reduction to prevent double taxation. Any person who is subject
2to the tax under s. 77.52 (2) (a) 5. a. on telecommunications services that terminate
3in this state and who has paid a similar tax on the same services to another state may
4reduce the amount of the tax remitted to this state by an amount equal to the similar
5tax properly paid to another state on those services or by the amount due this state
6on those services, whichever is less. That person shall refund proportionally to the
7persons to whom the tax under s. 77.52 (2) (a) 5. a. was passed on an amount equal
8to the amounts not remitted.
SB40, s. 2326 9Section 2326. 77.53 (1) of the statutes is amended to read:
SB40,1129,2210 77.53 (1) Except as provided in sub. (1m), an excise tax is levied and imposed
11on the use or consumption in this state of taxable services under s. 77.52 purchased
12from any retailer, at the rate of 5% of the sales purchase price of those services; on
13the storage, use or other consumption in this state of tangible personal property
14purchased from any retailer, at the rate of 5% of the sales purchase price of that
15property; on the storage, use, or other consumption of specified digital goods or
16additional digital goods purchased from any retailer, regardless of whether the
17purchaser has the right to permanently use such goods or whether the purchaser's
18right to access or retain such goods is not permanent, at the rate of 5% of the sales
19price of such goods;
and on the storage, use or other consumption of tangible personal
20property manufactured, processed or otherwise altered, in or outside this state, by
21the person who stores, uses or consumes it, from material purchased from any
22retailer, at the rate of 5% of the sales purchase price of that material.
SB40, s. 2327 23Section 2327. 77.53 (2) of the statutes is amended to read:
SB40,1130,824 77.53 (2) Every person storing, using, or otherwise consuming in this state
25tangible personal property, specified digital goods, additional digital goods, or

1taxable services purchased from a retailer is liable for the tax imposed by this section.
2The person's liability is not extinguished until the tax has been paid to this state, but
3a receipt with the tax separately stated from a retailer engaged in business in this
4state or from a retailer who is authorized by the department, under such rules as it
5prescribes, to collect the tax and who is regarded as a retailer engaged in business
6in this state for purposes of the tax imposed by this section given to the purchaser
7under sub. (3) relieves the purchaser from further liability for the tax to which the
8receipt refers.
SB40, s. 2328 9Section 2328. 77.53 (3) of the statutes is amended to read:
SB40,1130,1810 77.53 (3) Every retailer engaged in business in this state and making sales of
11tangible personal property, specified digital goods, additional digital goods, or
12taxable services for delivery into this state or with knowledge directly or indirectly
13that the property or service is intended for storage, use or other consumption in
that
14are sourced to
this state under s. 77.522, shall, at the time of making the sales or, if
15the storage, use or other consumption of the tangible personal property or taxable
16service is not then taxable under this section, at the time the storage, use or other
17consumption becomes taxable
, collect the tax from the purchaser and give to the
18purchaser a receipt in the manner and form prescribed by the department.
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