AB304,144,1612 125.69 (7) License or permit revocation. The violation of sub. (1), (3) or (5),
13or s. 125.20 (5) (d) as it relates to sub. (1),
is sufficient cause for the revocation of the
14license or permit of any licensee or permittee receiving the benefit from the
15prohibited act as well as the revocation of the license or permit of the licensee or
16permittee committing the prohibited act.
AB304,280 17Section 280. 125.69 (9) of the statutes is created to read:
AB304,144,2318 125.69 (9) Providing taste samples on retail premises. (a) Subject to par. (e),
19with the consent of the “Class A,” “Class B,” or “Class C” licensee, a winery,
20manufacturer, or rectifier may provide, free of charge, on “Class A,” “Class B,” or
21“Class C” premises, taste samples of intoxicating liquor to any person who has
22attained the legal drinking age for consumption on the premises between the hours
23of 11 a.m. and 7 p.m.
AB304,145,224 (b) A taste sample of wine may not exceed 3 fluid ounces and a person may not
25receive more than 2 taste samples of wine per day. A taste sample of intoxicating

1liquor other than wine may not exceed 0.5 fluid ounces and a person may receive not
2more than one taste sample of such intoxicating liquor per day.
AB304,145,83 (c) A winery, manufacturer, or rectifier may provide taste samples of any
4intoxicating liquor purchased from the retail licensee or of any intoxicating liquor the
5winery, manufacturer, or rectifier produced on premises covered by its winery
6permit, manufacturer's permit, or rectifier's permit and brings to the retail premises,
7but the winery, manufacturer, or rectifier may not leave at the retail premises any
8unused intoxicating liquor not purchased from the retail licensee.
AB304,145,119 (d) Any representative of a manufacturer, rectifier, or winery issued a permit
10under s. 125.52 or 125.53 may assist the retail licensee in dispensing or serving the
11taste samples.
AB304,145,1312 (e) This subsection authorizes taste samples only of wine on “Class C” licensed
13premises.
AB304,281 14Section 281 . 139.01 (2p) of the statutes is created to read:
AB304,145,1615 139.01 (2p) “Division" means the division of alcohol beverages in the
16department.
AB304,282 17Section 282 . 139.01 (4) of the statutes is amended to read:
AB304,145,2118 139.01 (4) “License," and “fermented malt beverages" have the same meaning
19as in s. 125.02, and “licensed premises" are premises described in licenses and
20permits issued by the department division, cities, villages, or towns under the
21authority of said section, other than a permit issued under s. 125.175.
AB304,283 22Section 283 . 139.01 (4) of the statutes, as affected by 2023 Wisconsin Act ....
23(this act), is amended to read:
AB304,146,224 139.01 (4) “License," and “fermented malt beverages" have the same meaning
25as in s. 125.02, and “licensed premises" are premises described in licenses and

1permits issued by the division, cities, villages, or towns under the authority of said
2section, other than a permit permits issued under s. ss. 125.175 and 125.24.
AB304,284 3Section 284 . 139.01 (6) of the statutes is amended to read:
AB304,146,194 139.01 (6) A “rectifier" is a person who rectifies, purifies or refines distilled
5spirits or wines by any process other than by original and continuous distillation
6from mash, wort or wash, through continuous closed vessels or pipes, until the
7manufacture thereof is complete, or who has in his or her possession any still or leach
8tub or keeps any other apparatus for the purpose of refining in any manner distilled
9spirits or the other liquors, or who after rectifying and purifying distilled spirits, by
10mixing such spirits or liquors with any materials, manufactures any spurious,
11imitation or compound liquors for sale, and any person who, without rectifying,
12purifying or refining distilled spirits, by mixing such spirits with any materials,
13manufactures any spurious, imitation or compound liquors for sale under the name
14of “whiskey," “brandy," “gin," “rum," “spirits," “ cordials" or any other name, and who
15is also a distiller or is under substantially the same management or control as a
16distiller. A rectifier may sell at wholesale intoxicating liquors rectified by him or her
17without any other license than that of a rectifier. “Rectifier” does not include a “Class
18B” licensee that prepares, stores, or dispenses mixed drinks in advance of sale in
19compliance with s. 125.51 (3) (bg).
AB304,285 20Section 285 . 139.03 (5) (a) of the statutes is amended to read:
AB304,147,321 139.03 (5) (a) No person who enters this state from another state may have in
22his or her possession and bring into the state any intoxicating liquor or wine. The
23prohibition in this paragraph does not apply to a person who changes his or her
24domicile from another state or a foreign country to this state and who brings into this
25state intoxicating liquor and wine constituting household goods. The prohibition in

1this paragraph does not apply to intoxicating liquor or wine consigned to any person
2having a permit from the secretary division to engage in the sale of such intoxicating
3liquor or wine.
AB304,286 4Section 286. 139.04 (4) of the statutes is amended to read:
AB304,147,75 139.04 (4) Sale or shipment of fermented malt beverages by a brewer to a
6bottler or between brewers, or of intoxicating liquor, whether in bulk or any state of
7packaging,
between manufacturers, rectifiers, and wineries.
AB304,287 8Section 287. 139.06 (3) of the statutes is amended to read:
AB304,147,179 139.06 (3) In shipping intoxicating liquor, whether in bulk for the purpose of
10bottling or rectifying to a rectifier located within the state
or in any state of
11packaging, to a manufacturer or rectifier holding a permit under s. 125.52
, the
12manufacturer or rectifier shall securely affix thereto a label or statement, in such
13form as is prescribed by the secretary, reciting that the shipment is made for the
14purpose of bottling or rectifying
a tax-exempt transfer between producers as
15authorized under s. 139.04 (4)
. Each manufacturer or rectifier making such
16shipments shall file an information report that shows the dates and quantities of
17shipments and the name and address of each consignee.
AB304,288 18Section 288 . 139.08 (3) of the statutes is amended to read:
AB304,147,2119 139.08 (3) Police powers. The department of revenue shall enforce and the
20duly authorized employees of the department shall have all necessary police powers
21to prevent violations of s. 134.65, and this subchapter and ch. 125.
AB304,289 22Section 289 . 139.08 (4) of the statutes is amended to read:
AB304,148,1223 139.08 (4) Inspection for enforcement. Duly authorized employees of the
24department of justice and the department of revenue and any sheriff, police officer,
25marshal, or constable, within their respective jurisdictions, may at all reasonable

1hours enter any licensed premises, and examine the books, papers, and records of
2any brewer, brewpub, manufacturer, bottler, rectifier, wholesaler, or retailer, for the
3purpose of inspecting the same and determining whether the tax and fee imposed by
4ss. 139.01 to 139.25 have been fully paid, and may inspect and examine, according
5to law, any premises where fermented malt beverages or intoxicating liquors are
6manufactured, sold, exposed for sale, possessed, or stored, for the purpose of
7inspecting the same and determining whether the tax imposed by ss. 139.01 to
8139.25 has been fully paid, and whether ss. 139.01 to 139.25 and ch. 125 are being
9complied with. Any refusal to permit such examination of such premises is sufficient
10grounds under s. 125.12 for revocation or suspension of any license or permit granted
11for the sale of any fermented malt beverages or intoxicating liquors and is punishable
12under s. 139.25 (10).
AB304,290 13Section 290 . 139.08 (5) of the statutes is created to read:
AB304,148,1814 139.08 (5) Retention of certain records. Notwithstanding any retention
15schedule established for the department's records under s. 16.61, the department
16shall retain for 3 years after receipt by the department all reports submitted to the
17division under ss. 125.22 (2) and 125.23 (5) and all records received by the division
18relating to these reports.
AB304,291 19Section 291 . 139.11 (1) of the statutes is amended to read:
AB304,149,620 139.11 (1) Preservation of records. Every person who manufactures,
21rectifies, distributes, imports, transports, stores, warehouses, or sells intoxicating
22liquor or fermented malt beverages shall keep complete and accurate records of all
23such liquor or malt beverages purchased, sold, manufactured, rectified, brewed,
24fermented, distilled, produced, stored, warehoused, imported, or transported within
25this state. Such records shall be of a kind and in the form prescribed by the secretary

1and shall be safely preserved to ensure accessibility for inspection by the secretary
2or by the division as provided in s. 125.025 (3). A person required to keep records
3under this subsection may keep such records in electronic form only. Any common
4carrier or fulfillment house required to submit reports under s. 125.22 or 125.23 shall
5maintain, for 3 years, all records related to the reports or otherwise required to be
6kept under this subsection.
AB304,292 7Section 292. 139.11 (4) (a) 2. of the statutes is amended to read:
AB304,149,138 139.11 (4) (a) 2. A current list, available on paper and on the department's
9Internet site, providing detailed information regarding every person issued a
10wholesalers permit under s. 125.28, brewers permit under s. 125.29, brewpub permit
11under s. 125.295, or out-of-state shippers permit under s. 125.30. The information
12provided under this subdivision shall include the name and address of the permit
13holder and the date on which the department division issued the permit.
AB304,293 14Section 293 . 139.11 (4) (b) 2. of the statutes is amended to read:
AB304,149,2215 139.11 (4) (b) 2. A current and regularly updated list, made available on paper
16and on the department's Internet website, of permit holders that minimally includes
17detailed information on the name, address, contact person, and date of permit
18issuance for every common carrier permit issued under s. 125.22, fulfillment house
19permit issued under s. 125.23,
manufacturer's and rectifier's permit issued under s.
20125.52, winery permit issued under s. 125.53, direct wine shipper's permit issued
21under s. 125.535, wholesaler's permit issued under s. 125.54, and out-of-state
22shipper's permit issued under s. 125.58.
AB304,294 23Section 294 . 139.22 of the statutes is amended to read:
AB304,150,10 24139.22 Confiscation. If a duly authorized employee of the department of
25revenue or the department of justice or any sheriff, police officer, marshal, or

1constable, within his or her respective jurisdiction, discovers any fermented malt
2beverages upon any premises other than the premises of a brewer, brewpub, or
3bottler, or any intoxicating liquor upon any premises other than the premises of a
4manufacturer, rectifier, winery, or wholesaler, and upon which the tax has not been
5paid or which was possessed, kept, stored, manufactured, sold, distributed, or
6transported in violation of ss. 139.01 to 139.25 and ch. 125, the employee or any such
7officer may immediately seize the fermented malt beverages or intoxicating liquors.
8Any such fermented malt beverages or intoxicating liquors so seized shall be held
9transferred by the department of revenue to the division and disposed of under s.
10125.14 (2) (e).
AB304,295 11Section 295 . 139.25 (9) of the statutes is amended to read:
AB304,150,1412 139.25 (9) Failure to keep records. Failure to comply with s. 139.11 (1) shall
13carry a penalty of revocation by the secretary of revenue division of the license or
14permit.
AB304,296 15Section 296. 185.043 (2) of the statutes is amended to read:
AB304,150,2316 185.043 (2) If the cooperative is formed for purposes of operating as a small
17winery cooperative wholesaler under s. 125.545, 3 or more individuals, at least one
18of whom must be a resident and all of which must be owners of small wineries or
19small manufacturers
certified by the division of alcohol beverages in the department
20of revenue under s. 125.545 (6) (a), may form a cooperative by signing,
21acknowledging, and filing articles. Membership in a cooperative formed under this
22subsection is limited to small wineries or small manufacturers certified by the
23department of revenue division of alcohol beverages under s. 125.545 (6) (a).
AB304,297 24Section 297 . 227.52 (1) of the statutes is amended to read:
AB304,151,2
1227.52 (1) Decisions of the department of revenue other than decisions relating
2to alcohol beverage permits issued under ch. 125
.
AB304,298 3Section 298 . 230.08 (2) (e) 11. of the statutes is amended to read:
AB304,151,44 230.08 (2) (e) 11. Revenue — 7 8.
AB304,299 5Section 299. 346.657 (1) of the statutes is amended to read:
AB304,151,106 346.657 (1) If a court imposes a fine or a forfeiture for a violation of s. 346.63
7(1) or (5), or a local ordinance in conformity therewith, or s. 346.63 (2) or (6) or 940.25,
8or s. 940.09 where the offense involved the use of a vehicle, it shall impose a safe ride
9program surcharge under ch. 814 in an amount of $50 $75 in addition to the fine or
10forfeiture, plus costs, fees, and other surcharges imposed under ch. 814.
AB304,300 11Section 300 . Tax 8.87 of the administrative code is repealed.
AB304,301 12Section 301 . Nonstatutory provisions.
AB304,151,1313 (1) Transfer of alcohol beverages regulation and enforcement functions.
AB304,151,1414 (a) Definitions. In this subsection:
AB304,151,1515 1. “Department” means the department of revenue.
AB304,151,1616 2. “Division” means the division of alcohol beverages in the department.
AB304,151,1717 3. “Secretary” means the secretary of revenue.
AB304,151,2118 (b) Assets and liabilities. On the effective date of this paragraph, the assets and
19liabilities of the department primarily related to alcohol beverages regulation and
20enforcement under ch. 125, as determined by the secretary, become the assets and
21liabilities of the division.
AB304,151,2522 (c) Tangible personal property. On the effective date of this paragraph, all
23tangible personal property, including records, of the department that is primarily
24related to alcohol beverages regulation and enforcement under ch. 125, as
25determined by the secretary, is transferred to the division.
AB304,152,6
1(d) Contracts. All contracts entered into by the department in effect on the
2effective date of this paragraph that are primarily related to alcohol beverages
3regulation and enforcement under ch. 125, as determined by the secretary, remain
4in effect and are transferred to the division. The division shall carry out any
5obligations under those contracts unless modified or rescinded by the division to the
6extent allowed under the contract.
AB304,152,117 (e) Position and employee transfers. On the effective date of this paragraph, all
8positions, and the incumbent employees who hold those positions, in the department
9with duties that are primarily related to alcohol beverages regulation and
10enforcement under ch. 125, as determined by the secretary, are transferred to the
11division.
AB304,152,1612 (f) Employee status. Employees transferred under par. (e ) have all the rights
13and the same status under ch. 230 in the division that they enjoyed in the
14department immediately before the transfer. Notwithstanding s. 230.28 (4), no
15employee transferred under par. (e ) who has attained permanent status in class is
16required to serve a probationary period.
AB304,152,2317 (g) Rules and orders. All rules promulgated by the department that relate to
18alcohol beverages regulation and enforcement under ch. 125 and that are in effect
19on the effective date of this paragraph remain in effect until their specified expiration
20dates or until amended or repealed by the division. All orders issued by the
21department that relate to alcohol beverages regulation and enforcement under ch.
22125 and that are in effect on the effective date of this paragraph remain in effect until
23their specified expiration dates or until modified or rescinded by the division.
AB304,153,424 (h) Pending matters. Any matter pending with the department on the effective
25date of this paragraph that is primarily related to alcohol beverages regulation and

1enforcement under ch. 125, as determined by the secretary, is transferred to the
2division. All materials submitted to or actions taken by the department with respect
3to the pending matters are considered as having been submitted to or taken by the
4division.
AB304,153,75 (i) Fees. All fees established by the department related to permits issued under
6ch. 125 that are in effect on the day before the effective date of this paragraph shall
7remain in effect until modified or rescinded by the division.
AB304,153,148 (j) Secretary to develop plan for orderly transfer. The secretary shall develop
9a plan for an orderly transfer from the department to the division and shall resolve
10any disagreement between the department and the division with respect to any
11matter specified in this subsection. The secretary's plan for orderly transfer shall
12include the transfer of positions under par. (e ) plus the transfer of a sufficient number
13of currently vacant authorized FTE positions in the department to total 20.0 FTE
14positions in the division as well as initial staffing assignments in the division.
AB304,153,1815 (2) Transition; permit issuer. On the effective date of this subsection, any
16permit issued by the department of revenue under ch. 125 prior to the effective date
17of this subsection shall be considered to have been issued by the division of alcohol
18beverages.
AB304,153,2119 (3) Expiration of retail licenses held by producers. Notwithstanding s.
20125.04 (11) (b), any retail license issued under ch. 125 to a winery or a brewer shall
21expire on the effective date of this subsection and the license shall be nonrenewable.
AB304,153,2222 (4) Retail closing hour exception for 2024 national political convention.
AB304,153,2323 (a) In this subsection:
AB304,154,3
11. “Convention period” means the period beginning on the first day of a national
2political convention held in Milwaukee in the summer of 2024 until the day after the
3convention's last day.
AB304,154,4 42. “Municipality” has the meaning given in s. 125.02 (11).
AB304,154,85 3. “Southeast Wisconsin municipality” means a municipality any part of which
6is located within Kenosha, Racine, Walworth, Rock, Milwaukee, Waukesha,
7Jefferson, Dane, Ozaukee, Washington, Dodge, Columbia, Sheboygan, or Fond du
8Lac County.
AB304,154,129 (b) 1. Notwithstanding s. 125.32 (3) (a), but subject to subds. 2. and 3., during
10the convention period, the closing hours for premises operating under a Class “B”
11license issued by a southeast Wisconsin municipality shall be between 4 a.m. and 6
12a.m.
AB304,154,1613 2. A southeast Wisconsin municipality may establish a process to designate,
14and may so designate, any licensee holding a license issued by the southeast
15Wisconsin municipality and to which subd. 1. would otherwise apply as ineligible or
16disqualified for the extended closing hour specified in subd. 1.
AB304,154,2017 3. Notwithstanding s. 125.32 (3) (d), a southeast Wisconsin municipality may,
18by ordinance adopted after the effective date of this subdivision, opt out of subd. 1.
19and retain during the convention period the closing hours specified in s. 125.32 (3)
20(a).
AB304,154,2421 (c) 1. Notwithstanding s. 125.68 (4) (c) 1., but subject to subds. 2. and 3., during
22the convention period, the closing hours for premises operating under a “Class B” or
23“Class C” license issued by a southeast Wisconsin municipality shall be between 4
24a.m. and 6 a.m.
AB304,155,4
12. A southeast Wisconsin municipality may establish a process to designate,
2and may so designate, any licensee holding a license issued by the southeast
3Wisconsin municipality and to which subd. 1. would otherwise apply as ineligible or
4disqualified for the extended closing hour specified in subd. 1.
AB304,155,85 3. Notwithstanding s. 125.68 (4) (c) 5., a southeast Wisconsin municipality may,
6by ordinance adopted after the effective date of this subdivision, opt out of subd. 1.
7and retain during the convention period the closing hours specified in s. 125.68 (4)
8(c) 1.
AB304,155,149 (d) 1. Notwithstanding ss. 125.29 (8) (a), 125.52 (5) (a), and 125.53 (4) (a), but
10subject to subds. 2. and 3., during the convention period, the closing hours for a
11full-service retail outlet under s. 125.29 (7), 125.52 (4), or 125.53 (3), and the
12on-premises sales hours on brewery premises, manufacturing or rectifying
13premises, and winery premises, operating in a southeast Wisconsin municipality
14shall be between 4 a.m. and 6 a.m.
AB304,155,1815 2. A southeast Wisconsin municipality may establish a process to designate,
16and may so designate, premises in the municipality of any permittee under s. 125.29,
17125.52, or 125.53 to which subd. 1. would otherwise apply as ineligible or disqualified
18for the extended closing hour specified in subd. 1.
AB304,155,2219 3. A southeast Wisconsin municipality may, by ordinance adopted after the
20effective date of this subdivision, opt out of subd. 1. and retain during the convention
21period the closing hours specified in ss. 125.29 (8) (a), 125.52 (5) (a), and 125.53 (4)
22(a), as unaffected by par. (b).
AB304,302 23Section 302. Initial applicability.
AB304,155,2524 (1) Safe ride surcharge. The treatment of s. 346.657 (1) first applies to
25violations committed on the effective date of this subsection.
AB304,156,5
1(2) Jurisdiction over out-of-state permittees. The treatment of s. 125.535 (3)
2(b) 3., (c), (d), and (e), the renumbering of ss. 125.30 (3) and 125.58 (2), the
3amendment of s. 125.30 (2), and the creation of ss. 125.30 (2) (d) and (3) (b) and 125.58
4(2) (b) and (c) first apply with respect to permits issued after the effective date of this
5subsection.
AB304,303 6Section 303. Effective dates. This act takes effect on the first day of the 5th
7month beginning after publication, except as follows:
AB304,156,148 (1) No-fee event venue permits; consumption of alcohol in public places. The
9treatment of ss. 125.02 (14m) (by Section 13), 125.09 (1) (b) and (c), 125.24, 125.51
10(4) (v) 5., and 139.01 (4) (by Section 283), the renumbering and amendment of s.
11125.09 (1), the amendment of ss. 125.04 (8) (b) and 125.20 (5) (c) and (d), and the
12creation of ss. 125.28 (2) (b) 1. j., 125.29 (2) (a) 6., 125.295 (2) (a) 6. g., 125.30 (3) (c)
135., and 125.69 (1) (a) 5., (b) 5., (c) 9., and (d) 5. take effect on the first day of the 11th
14month beginning after publication.
AB304,156,1615 (2) Administrative rules. The repeal of s. Tax 8.87, Wis. Adm. Code, takes
16effect as provided in s. 227.265.
AB304,156,1717 (End)
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