AB389-AA10,1,11 At the locations indicated, amend the bill as follows:
AB389-AA10,1,4 21. Page 3, line 1: after "cooperatives," insert "separation between certain
3public utilities and affiliated interests, nonutility activities by public utilities and
4public utility affiliates, subsidies between utility and nonutility affiliates,".
AB389-AA10,1,5 52. Page 27, line 5: after that line insert:
AB389-AA10,1,6 6" Section 21m. 196.035 of the statutes is created to read:
AB389-AA10,1,8 7196.035 Nonutility activities and services; relationship with affiliated
8interests.
(1) Definitions. In this section:
AB389-AA10,1,139 (a) "Affiliated interest" means a person that is engaged in the performance of
10plumbing, electrical, heating, ventilating, air conditioning or sheet metalworking
11contracting services or in an activity related to the sale, lease or service of appliances
12in this state and that, with respect to a public utility or out-of-state utility, is any
13of the following:
AB389-AA10,2,2
11. A person owning or holding directly or indirectly 5% or more of the voting
2securities of the public utility or out-of-state utility.
AB389-AA10,2,43 2. A person in any chain of successive ownership of 5% or more of voting
4securities of the public utility or out-of-state utility.
AB389-AA10,2,85 3. A corporation 5% or more of whose voting securities is owned by any person
6owning 5% or more of the voting securities of the public utility or out-of-state utility
7or by any person in any chain of successive ownership of 5% or more of voting
8securities of the public utility or out-of-state utility.
AB389-AA10,2,169 4. A corporation operating the public utility or out-of-state utility or a
10servicing organization for furnishing supervisory, construction, engineering,
11accounting, legal and similar services to the public utility or out-of-state utility, has
12one or more officers or one or more directors in common with the public utility or
13out-of-state utility, and any other corporation that has directors in common with the
14public utility or out-of-state utility if the number of such directors of the corporation
15is more than one-third of the total number of the public utility's or out-of-state
16utility's directors.
AB389-AA10,2,2117 5. A person that the commission determines as a matter of fact after
18investigation and hearing to be actually exercising any substantial influence over
19the policies and actions of the public utility or out-of-state utility even if the
20influence is not based upon stockholding, stockholders, directors or officers as
21specified under subds 1. to 4.
AB389-AA10,3,322 6. A person that the commission determines as a matter of fact after
23investigation and hearing to be actually exercising substantial influence over the
24policies and actions of the public utility or out-of-state utility in conjunction with
25one or more other persons that are related by ownership or blood relationship or by

1action in concert and that together are affiliated with the public utility or
2out-of-state utility, even though no one of them alone is so affiliated under subds.
31. to 5.
AB389-AA10,3,54 7. A person 5% or more of the securities of which are directly or indirectly owned
5by the public utility or out-of-state utility.
AB389-AA10,3,66 (b) "Appliance" has the meaning given in s. 196.795 (1) (b).
AB389-AA10,3,97 (bg) "Cooperative association" means a cooperative association organized
8under ch. 185 for the purpose of producing, transmitting, delivering or furnishing
9heat, light, power, natural gas or water to its members only.
AB389-AA10,3,1010 (bh) "Holding company system" has the meaning given in s. 196.795 (1) (i).
AB389-AA10,3,1111 (bL) "Municipal electric company" has the meaning given in s. 66.073 (3) (d).
AB389-AA10,3,1212 (bm) "Municipality" means a city, village or town.
AB389-AA10,3,1313 (bp) "Nonutility affiliate" has the meaning given in s. 196.795 (1) (j).
AB389-AA10,3,1514 (br) 1. "Out-of-state utility" means a person that is not a public utility and that
15is any of the following:
AB389-AA10,3,1816 a. A person that is engaged in the production, transmission, delivery or
17furnishing of heat, light, power or natural gas either directly or indirectly to or for
18the use of the public in another state.
AB389-AA10,3,2019 b. A lessee, trustee or court-appointed receiver of a person specified in subd.
201. a.
AB389-AA10,3,2421 c. A person that, in any chain of successive ownership, directly or indirectly as
22a beneficial owner, owns, controls or holds 5% or more of the outstanding voting
23securities or other voting interest of a person specified in subd. 1. a., with the
24unconditional power to vote the securities or interest.
AB389-AA10,4,3
12. "Out-of-state utility" does not include a person specified in subd. 1. a. that
2is, or is owned or wholly operated by, a municipal electric company, municipality or
3cooperative association.
AB389-AA10,4,44 (c) 1. "Public utility" means any of the following:
AB389-AA10,4,75 a. A person that is engaged in the production, transmission, delivery or
6furnishing of heat, light, power or natural gas either directly or indirectly to or for
7the use of the public in this state.
AB389-AA10,4,98 b. A lessee, trustee or court-appointed receiver of a person specified in subd.
91. a.
AB389-AA10,4,1210 2. "Public utility" does not include a person specified in subd. 1. a. that is, or
11is owned or wholly operated by, a municipal electric company, municipality or
12cooperative association.
AB389-AA10,4,1313 (d) "Public utility affiliate" has the meaning given in s. 196.795 (1) (L).
AB389-AA10,4,14 14(2) In general. Except as provided in subs. (2g), (2m), (3) and (5):
AB389-AA10,4,1615 (a) A public utility may not engage in an activity related to the sale, leasing or
16service of appliances.
AB389-AA10,4,2017 (b) A public utility may not engage in the performance of a plumbing, electrical,
18heating, ventilating, air conditioning or sheet metalworking contracting service
19unless the service is performed in or on exempt real property, as defined in s. 196.795
20(1) (fm).
AB389-AA10,5,5 21(2g) Contracting services. (a) Except as provided in par. (b), a public utility
22may perform plumbing, electrical, heating, ventilating, air conditioning or sheet
23metalworking contracting services in a calendar year if the number of hours in which
24the services are performed in the calendar year does not exceed the number of hours
25in which the public utility performed such services in calendar year 1997, 1998 or

11999. For purposes of this paragraph, "contracting services" include employe travel
2time, on-premises services, truck stocking, cost estimating and repeat calls to
3customers. A public utility that performs contracting services under this paragraph
4shall report to the commission the number of hours in which the public utility
5performed such services in calendar years 1997, 1998 and 1999.
AB389-AA10,5,96 (b) A public utility may perform contracting services specified in par. (a) in a
7calendar year in excess of the number of hours specified in par. (a) by an amount that
8reflects the percentage increase in the number of customers served by the public
9utility in the calendar year.
AB389-AA10,5,11 10(2m) Street lighting. A public utility may provide, operate or maintain
11lighting systems on public streets on behalf of a municipality.
AB389-AA10,5,16 12(3) Emergency services. A public utility shall respond to emergency service
13requests related to gas odor or pressure, carbon monoxide, fire or other
14circumstances that reasonably appear to the public utility to endanger property or
15human health or life and may engage in emergency appliance service work in
16response to such requests.
AB389-AA10,5,19 17(5) Contracts or arrangements with affiliated interests. Except as provided
18in sub. (6), a public utility may provide services to an affiliated interest pursuant to
19a contract or arrangement approved under s. 196.52.
AB389-AA10,5,21 20(5m) Voting securities. A public utility may acquire the voting securities or
21other voting interest of an affiliated interest only in exchange for cash.
AB389-AA10,5,23 22(6) Separation between public utilities and affiliated interests. (a) In
23general.
1. A public utility may not do any of the following:
AB389-AA10,5,2524 a. Except as provided in subd. 4. a., share with or lease, sell or transfer to an
25affiliated interest any building, office space, equipment or research.
AB389-AA10,6,3
1am. Share with or lease, sell or transfer to an affiliated interest any service or
2system related to appliances or any plumbing, electrical, heating, ventilating, air
3conditioning or sheet metalworking contracting service or system.
AB389-AA10,6,54 b. Allow an affiliated interest access to the public utility's computer or other
5information systems.
AB389-AA10,6,76 c. Share or subsidize the costs of an affiliated interest's research and
7development activities.
AB389-AA10,6,88 d. Jointly purchase with an affiliated interest any goods or services.
AB389-AA10,6,109 e. Jointly use with an affiliated interest any system for support or corporate
10oversight or governance.
AB389-AA10,6,1111 1m. An affiliated interest may not do any of the following:
AB389-AA10,6,1412 a. Except as provided in subd. 4. b., share with or lease, sell or transfer to a
13public utility or out-of-state utility any building, office space, equipment or research
14in this state.
AB389-AA10,6,1815 am. Share with or lease, sell or transfer to a public utility or out-of-state utility
16any service or system in this state related to appliances or plumbing, electrical,
17heating, ventilating, air conditioning or sheet metalworking contracting service or
18system in this state.
AB389-AA10,6,2019 b. Allow a public utility or out-of-state utility access to the affiliated interest's
20computer or other information systems in this state.
AB389-AA10,6,2221 c. Share or subsidize the costs of the research and development activities in this
22state of a public utility or out-of-state utility.
AB389-AA10,6,2423 d. Jointly purchase with a public utility or out-of-state utility any goods or
24services for use in this state.
AB389-AA10,7,2
1e. Jointly use in this state with a public utility or out-of-state utility any
2system for support or corporate oversight or governance.
AB389-AA10,7,43 3. An affiliated interest and a public utility or out-of-state utility shall
4maintain separate books and records.
AB389-AA10,7,65 4. a. A public utility may sell real property to an affiliated interest only by a
6public sale or by offering the real property to the highest qualified bidder.
AB389-AA10,7,97 b. An affiliated interest may sell real property in this state to a public utility
8or out-of-state utility only by a public sale or by offering the real property to the
9highest qualified bidder.
AB389-AA10,7,1010 (b) Restrictions on employes. 1. A public utility may not do any of the following:
AB389-AA10,7,1111 a. Lease any of its employes to an affiliated interest.
AB389-AA10,7,1212 b. Employ the employes or officers of an affiliated interest.
AB389-AA10,7,1613 c. Except as provided in par. (bg) 1., employ a person who was formerly
14employed by an affiliated interest during the 6-month period immediately prior to
15the person's employment by the public utility if the person was not employed by the
16affiliated interest for the entire 6-month period.
AB389-AA10,7,1717 1m. An affiliated interest may not do any of the following:
AB389-AA10,7,1918 a. Lease any of its employes in this state to a public utility or out-of-state
19utility.
AB389-AA10,7,2120 b. Employ in this state the employes, board members or officers of a public
21utility or out-of-state utility.
AB389-AA10,8,222 c. Except as provided in par. (bg) 2., employ a person in this state who was
23formerly employed by a public utility or out-of-state utility with which the affiliated
24interest is affiliated during the 6-month period immediately prior to the person's

1employment by the affiliated interest if the person was not employed by the public
2utility or out-of-state utility for the entire 6-month period.
AB389-AA10,8,53 3. A public utility shall provide an annual report to the commission that
4describes its employment of persons formerly employed by an affiliated interest of
5the public utility.
AB389-AA10,8,116 (bg) Employment exception. 1. A public utility may employ a person who was
7formerly employed by an affiliated interest if the person's primary occupation during
8his or her former employment was the performance of plumbing, electrical, heating,
9ventilating, air conditioning or sheet metalworking contracting services for the
10affiliated interest's customers on no more than 10 separate occasions during a
11calendar year.
AB389-AA10,8,1712 2. An affiliated interest may employ a person who was formerly employed by
13a public utility or out-of-state utility with which the affiliated interest is affiliated
14if the person's primary occupation during his or her former employment was the
15performance of plumbing, electrical, heating, ventilating, air conditioning or sheet
16metalworking contracting services for the public utility's or out-of-state utility's
17customers on no more than 10 separate occasions during a calendar year.
AB389-AA10,8,2118 (bm) Exception for director, chief executive officer and certain personnel.
19Notwithstanding par. (b), a public utility may share a member of a board of directors,
20a chief executive officer or any personnel engaged solely in legal, accounting or
21payroll services with an affiliated interest.
AB389-AA10,8,2222 (c) Marketing activities. 1. A public utility may not do any of the following:
AB389-AA10,8,2323 a. Promote or advertise its affiliation with an affiliated interest.
AB389-AA10,8,2424 b. Use the brand name, trademark or logo of an affiliated interest.
AB389-AA10,9,2
1c. Use any type of marketing identification that resembles a type used by an
2affiliated interest.
AB389-AA10,9,33 d. Provide any information about its customers to an affiliated interest.
AB389-AA10,9,64 e. Participate with an affiliated interest in any marketing activity, including
5advertising, sales calls, proposals to existing or potential customers or trade shows,
6conferences or similar events.
AB389-AA10,9,77 1m. An affiliated interest may not do any of the following:
AB389-AA10,9,118 a. Use the corporate or trade name or a portion of the corporate or trade name
9of the public utility with which it is affiliated in the affiliated interest's corporate or
10trade name, except that an affiliated interest may indicate its affiliation, if any, with
11a holding company, as defined in s. 196.795 (1) (h).
AB389-AA10,9,1312 b. Use in this state the brand name, trademark or logo of a public utility or
13out-of-state utility.
AB389-AA10,9,1514 c. Use in this state any type of marketing identification that resembles a type
15used by a public utility or out-of-state utility.
AB389-AA10,9,1716 d. Provide any information about its customers in this state to a public utility
17or out-of-state utility.
AB389-AA10,9,2018 e. Participate with a public utility or out-of-state utility in any marketing
19activity in this state, including advertising, sales calls, proposals to existing or
20potential customers or trade shows, conferences or similar events.
AB389-AA10,9,2321 2. A public utility may not provide an affiliated interest with advertising or
22promotional space on any form of communication, including a bill envelope, to a
23customer or potential customer of the public utility.
AB389-AA10,10,3
1(d) Nondiscrimination. 1. A public utility may not treat its customers who are
2also customers of an affiliated interest any differently than the public utility treats
3its customers who are not also customers of an affiliated interest.
AB389-AA10,10,74 2. An affiliated interest may not treat its customers in this state who are also
5customers of a public utility or out-of-state utility with which the affiliated interest
6is affiliated any differently than the affiliated interest treats its customers who are
7not customers of the public utility or out-of-state utility.
AB389-AA10,10,118 (e) Providing certain information to customers. Except as directed by the
9commission, a public utility may not provide its customers with any information
10about persons who provide heating, ventilating, air conditioning, plumbing or
11electrical services or who sell, lease or repair appliances.
AB389-AA10,10,1612 (f) Applicability. 1. In this paragraph, "plan approval date" means the date on
13which the commission approves or modifies a plan submitted by a public utility
14under subd. 2., except that if the commission fails to approve or modify a plan within
15the deadline specified under subd. 2., "plan approval date" means the first day of the
166th month beginning after the date on which the plan is received by the commission.
AB389-AA10,10,2217 2. No later than the first day of the 6th month beginning after the effective date
18of this subdivision .... [revisor inserts date], a public utility may submit a plan to the
19commission that describes the actions necessary for the public utility and its
20affiliated interests to comply with pars. (a) to (e). No later than the first day of the
216th month beginning after the date on which a plan under this subdivision is received
22by the commission, the commission shall approve or modify the plan.
AB389-AA10,11,323 3. Paragraphs (a) to (e) first apply to a public utility on the first day of the 6th
24month beginning after the effective date of this subdivision .... [revisor inserts date],
25except that if a public utility submits a plan to the commission under subd. 2., pars.

1(a) to (e) first apply to the public utility on the first day of the 6th month beginning
2after the plan approval date. Paragraphs (a) to (e) first apply to an affiliated interest
3of a public utility on the date on which pars. (a) to (e) first apply to the public utility.
AB389-AA10,11,8 4(7) Private cause of action and forfeiture. A public utility or affiliated
5interest that violates this section is liable to any person injured by the violation for
63 times the amount of damages incurred as a result of the violation, together with
7costs and, notwithstanding s. 814.04 (1), reasonable attorney fees, and shall forfeit
8$2,000 for each violation. Each day of violation is a separate violation.".
AB389-AA10,11,9 93. Page 57, line 17: after that line insert:
AB389-AA10,11,11 10" Section 68b. 196.52 (3) (a) of the statutes, as affected by 1999 Wisconsin Act
11.... (this act), is renumbered 196.52 (3) (a) (intro.) and amended to read:
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