SB473,23,24 22218.642 Receipts and statements. (1) Receipts. A rental-purchase
23company shall provide a written receipt to a lessee for any payment made by the
24lessee in cash, or upon the request of the lessee, for any other type of payment.
SB473,24,9
1(2) Statement due to lessee. Subject to sub. (4), upon the request of a lessee,
2a rental-purchase company shall provide a written statement to the lessee showing
3the lessee's payment history under each rent-to-own agreement between the lessee
4and the rental-purchase company. A rental-purchase company is not required to
5provide a statement covering any rent-to-own agreement that terminated more
6than one year prior to the date of the lessee's request. A rental-purchase company
7may provide a single statement covering all rent-to-own agreements or separate
8statements for each rent-to-own agreement, at the rental-purchase company's
9option.
SB473,24,14 10(3) Statement due to 3rd party. Subject to sub. (4), upon the written request
11of a lessee, made during the term of or no later than one year after the termination
12of a rent-to-own agreement, a rental-purchase company shall provide a written
13statement to any person designated by the lessee, showing the lessee's payment
14history under the rent-to-own agreement.
SB473,24,19 15(4) Fee for statement. A lessee or, if appropriate, a lessee's designee is entitled
16to receive one statement under subs. (2) and (3) without charge once every 12
17months. A rental-purchase company shall provide an additional statement if the
18lessee pays the rental-purchase company's reasonable costs of preparing and
19furnishing the statement.
SB473,24,24 20218.644 Price cards displayed. (1) Price cards; generally. Except as
21provided under sub. (2), a rental-purchase company shall display a card or tag that
22clearly and conspicuously states all of the following information on or next to any
23property displayed or offered by the rental-purchase company for rent under a
24rent-to-own agreement:
SB473,24,2525 (a) The cash price that an individual would pay to purchase the property.
SB473,25,2
1(b) The amount of the periodic rental payment and the term over which the
2payment must be made.
SB473,25,43 (c) The total number and total dollar amount of all periodic rental payments
4necessary to acquire ownership of the property under a rent-to-own agreement.
SB473,25,55 (d) Whether the property is new or used.
SB473,25,10 6(2) Exceptions. If property is offered for rent under a rent-to-own agreement
7through a catalog, or if the size of the property is such that displaying a card or tag
8on or next to the property is impractical, a rental-purchase company may make the
9disclosures required under sub. (1) in a catalog or list that is readily available to
10prospective lessees.
SB473,25,15 11218.646 Advertising. (1) Disclosure required. Except as provided under
12sub. (2), if an advertisement for a rent-to-own agreement refers to or states the
13amount of a payment for a specific item of property, the rental-purchase company
14shall ensure that the advertisement clearly and conspicuously states all of the
15following:
SB473,25,1616 (a) That the transaction advertised is a rent-to-own agreement.
SB473,25,1817 (b) The total number and total dollar amount of all periodic rental payments
18necessary to acquire ownership of the property.
SB473,25,2119 (c) That the lessee does not acquire ownership of the property if the lessee fails
20to make all periodic rental payments or other payments necessary to acquire
21ownership of the property.
SB473,25,24 22(2) Exception. Subsection (1) does not apply to an in-store display or to an
23advertisement that is published in the yellow pages of a telephone directory or in a
24similar directory of businesses.
SB473,26,7
1218.648 Referral transactions. (1) Prohibited referral transactions. No
2rental-purchase company may induce any individual to enter into a rent-to-own
3agreement by giving or offering to give a rebate or discount to the individual in
4consideration of the individual giving to the rental-purchase company the names of
5prospective lessees if the earning of the rebate or discount is contingent on the
6occurrence of any event that takes place after the time that the individual enters into
7the rent-to-own agreement.
SB473,26,13 8(2) Authorized referral transactions. After entering into a rent-to-own
9agreement, a rental-purchase company may give or offer to give a rebate or discount
10to the lessee under the rent-to-own agreement in consideration of the lessee giving
11to the rental-purchase company the names of prospective lessees. A rebate or
12discount under this subsection may be contingent on the occurrence of any event that
13takes place after the time that the names are given to the rental-purchase company.
SB473,26,15 14218.65 Termination of rent-to-own agreement. The termination date of
15a rent-to-own agreement is the earlier of the following:
SB473,26,18 16(1) The day specified in the rent-to-own agreement as the day on which the
17rental term ends, unless a different day has been established pursuant to the terms
18of the rent-to-own agreement.
SB473,26,19 19(2) The date on which the lessee voluntarily surrenders the rental property.
SB473,27,4 20218.652 Late payment, grace period, and late fees. (1) Late fee;
21generally.
If a lessee fails to make a periodic rental payment when due under a
22rent-to-own agreement or if, at the end of any rental term, the lessee fails to return
23the rental property or to renew the rent-to-own agreement for an additional term,
24the rental-purchase company may require the lessee to pay a late fee. Except as
25provided under sub. (4), this subsection does not apply if the lessee's failure to return

1the rental property or failure to renew the rent-to-own agreement at the end of the
2rental term is due to the lessee's exercise of an early-purchase option under the
3rent-to-own agreement or is due to the lessee making all periodic rental payments
4necessary to acquire ownership of the rental property.
SB473,27,6 5(2) Grace periods. The following grace periods shall apply to periodic rental
6payments made with respect to a rental-purchase agreement:
SB473,27,97 (a) For an agreement that is renewed on a weekly basis, no late fee may be
8assessed for a periodic rental payment that is made within 2 days after the date on
9which the payment is due.
SB473,27,1210 (b) For an agreement that is renewed for a term that is longer than one week,
11no late fee may be assessed for a periodic rental payment that is made within 5 days
12after the date on which the payment is due.
SB473,27,14 13(3) Collection, recording, and limitation of late fees. Late fees are subject
14to all of the following limitations:
SB473,27,1515 (a) A late fee may not exceed $5 for each past-due periodic rental payment.
SB473,27,1716 (b) A late fee may be collected only once on each periodic rental payment due,
17regardless of how long the payment remains past due.
SB473,27,1918 (c) Payments received shall be applied first to the payment of any rent that is
19due and then to late fees and any other charges.
SB473,27,2120 (d) A late fee may be collected at the time that the late fee accrues or at any time
21afterward.
SB473,27,24 22(4) Effect of outstanding late fee on transfer of ownership. A
23rental-purchase company may require payment of any outstanding late fees before
24transferring ownership of rental property to a lessee.
SB473,28,4
1218.654 Reinstatement of terminated rent-to-own agreement. (1)
2Reinstatement, generally. A lessee may reinstate a terminated rent-to-own
3agreement without losing any rights or options previously acquired if all of the
4following conditions apply:
SB473,28,65 (a) The lessee returned or surrendered the rental property within 5 days after
6the termination of the rent-to-own agreement.
SB473,28,117 (b) Not more than 21 days have passed after the date on which the rental
8property was returned to the rental-purchase company or, if the lessee has paid
9two-thirds or more of the total number of periodic rental payments necessary to
10acquire ownership of the rental property, not more than 45 days have passed since
11the date on which the rental property was returned to the rental-purchase company.
SB473,28,15 12(2) Authorized conditions on reinstatement. As a condition of reinstatement
13under this section, the rental-purchase company may require the payment of all
14past-due rental charges, any applicable late fees, a reinstatement fee not to exceed
15$5, and the periodic rental payment for the next term.
SB473,28,21 16(3) Effect of repossession on reinstatement. Nothing in this section prohibits
17a rental-purchase company from attempting to repossess rental property upon
18termination of a rent-to-own agreement, but repossession efforts do not affect the
19lessee's right to reinstate the rent-to-own agreement as long as the rental property
20is voluntarily returned or surrendered within 5 days after the termination of the
21rent-to-own agreement.
SB473,29,2 22(4) Property available upon reinstatement. Upon reinstatement, the
23rental-purchase company shall provide the lessee with the same rental property, if
24the property is available and is in the same condition as when it was returned to the

1rental-purchase company, or with substitute rental property of comparable quality
2and condition.
SB473,29,12 3218.656 Reduced periodic rental payment due to reduced income. (1)
4Reduction in amount of periodic rental payments; required evidence. (a)
5Reduction in amount of periodic rental payments. If a lessee's monthly income is
6reduced by 25% or more due to pregnancy, disability, involuntary job loss, or
7involuntary reduction in the amount of hours worked or wages earned, the
8rental-purchase company shall reduce the amount of each periodic rental payment
9due under the rent-to-own agreement by the same percentage that the lessee's
10monthly income is reduced or by 50%, whichever is less, for the period of time during
11which the lessee's income is reduced. This paragraph applies only if all of the
12following conditions are satisfied:
SB473,29,1513 1. The total dollar amount of periodic rental payments made by the lessee
14under the rent-to-own agreement equals more than 50% of the total dollar amount
15of periodic rental payments necessary to acquire ownership of the rental property.
SB473,29,1716 2. The lessee has provided the rental-purchase company with reasonable
17evidence of the amount and cause of the reduction in the lessee's monthly income.
SB473,29,2218 (b) Evidence of continued reduction in income. At reasonable intervals after
19reducing the amount of a periodic rental payment under par. (a), a rental-purchase
20company may require the lessee to provide evidence of the lessee's monthly income
21and evidence that the cause of the reduction in the lessee's monthly income has not
22abated.
SB473,30,2 23(2) Increase in number of periodic rental payments. Except as provided in
24sub. (4), if a rental-purchase company reduces the amount of a periodic rental
25payment under sub. (1) (a), the rental-purchase company may increase the total

1number of periodic rental payments necessary to acquire ownership of the rental
2property.
SB473,30,8 3(3) Increase in amount of periodic rental payments. Except as provided in
4sub. (4), if a rental-purchase company reduces the amount of a periodic rental
5payment under sub. (1) (a) and if, subsequently, the lessee's monthly income is
6increased, the rental-purchase company may increase, by the same percentage that
7the lessee's monthly income is increased, the amount of each periodic rental payment
8due after the date on which the lessee's monthly income is increased.
SB473,30,15 9(4) Limitation on increases. If a rental-purchase company, under sub. (2) or
10(3), increases the amount or number of periodic rental payments due under a
11rent-to-own agreement, the increase affects only the rights or duties of the lessee
12to the extent authorized in sub. (2) or (3). No rental-purchase company, acting under
13sub. (2) or (3), may increase the total dollar amount of periodic rental payments
14necessary to acquire ownership of the rental property, or the amount of a periodic
15rental payment, to greater than the amount disclosed in the rent-to-own agreement.
SB473,30,17 16218.658 Default and right to cure. (1) Default; generally. A lessee is in
17default under a rent-to-own agreement if any of the following occurs:
SB473,30,2118 (a) The lessee fails to return the rental property within 7 days after the date
19on which the last term for which a periodic rental payment was made expires, unless
20the lessee has exercised an early-purchase option or has made all periodic rental
21payments necessary to acquire ownership of the rental property.
SB473,30,2322 (b) The lessee materially breaches any other provision of the rent-to-own
23agreement.
SB473,31,2 24(2) Default; necessary for lessee liability. No cause of action shall accrue
25against a lessee with respect to the lessee's obligations under a rent-to-own

1agreement except upon default and the expiration of any applicable period of time
2allowed for cure of the default.
SB473,31,9 3(3) Notice of default; general requirement. Except as provided in sub. (4),
4as a condition precedent to bringing an action against a lessee arising out of the
5lessee's default, a rental-purchase company shall provide a written notice of the
6default and of the right to cure the default to the lessee. The notice shall specify the
7default and the action required to cure the default and shall inform the lessee that,
8if the default is not cured within 15 days after the notice is given, the rental-purchase
9company will have the right to bring an action against the lessee.
SB473,31,14 10(4) Notice of default; exception. A rental-purchase company is not required
11to provide a notice of default and right to cure as a condition precedent to bringing
12an action against a lessee if each of the following occurred twice during the 12 months
13before the date of the current default with respect to the same rent-to-own
14agreement:
SB473,31,1515 (a) The lessee was in default.
SB473,31,1716 (b) The rental-purchase company gave the lessee written notice of the default
17and of the lessee's right to cure under sub. (3).
SB473,31,1818 (c) The lessee cured the default.
SB473,31,22 19(5) Request for voluntary surrender of property. A rental-purchase
20company may request the voluntary return or surrender of rental property prior to
21the declaration of a default and the sending of written notice of default and right to
22cure. A request under this subsection is subject to the requirements of s. 218.66.
SB473,32,2 23218.66 Rental-purchase company collection practices. In attempting to
24recover possession of rental property or to collect past-due periodic rental payments

1or other charges owed under a rent-to-own agreement, a rental-purchase company
2may not do any of the following:
SB473,32,4 3(1) Use of force. Use or threaten to use force or violence to cause physical harm
4to the lessee or the lessee's property or to a person related to the lessee.
SB473,32,7 5(2) Criminal prosecution. Threaten criminal prosecution. It is not a violation
6of this subsection for a rental-purchase company to inform a lessee of the existence
7of s. 943.20 (1) (e) and the consequences of violating that section.
SB473,32,10 8(3) Disclosure of false information. Disclose or threaten to disclose
9information adversely affecting the lessee's reputation for creditworthiness with
10knowledge or reason to know that the information is false.
SB473,32,17 11(4) Communication with lessee's employer. Initiate or threaten to initiate
12communication with the lessee's employer prior to obtaining final judgment against
13the lessee, except for the purpose of enforcing an assignment of earnings authorized
14under s. 218.68. This subsection does not prohibit a rental-purchase company from
15communicating with a lessee's employer solely to verify employment status or
16earnings or to determine if the employer has an established debt counseling service
17or procedure.
SB473,32,23 18(5) Disclosure of information relating to lessee's reputation. Disclose or
19threaten to disclose to a person other than the lessee or the lessee's spouse
20information affecting the lessee's reputation, whether or not for creditworthiness,
21with knowledge or reason to know that the other person does not have a legitimate
22business need for the information, except that this subsection does not prohibit any
23of the following:
SB473,32,2524 (a) The disclosure to another person of information permitted to be disclosed
25to that person by statute.
SB473,33,2
1(b) An inquiry solely for the purpose of determining the location of the lessee
2or the rental property.
SB473,33,5 3(6) Disclosure of information regarding a disputed debt. Disclose or threaten
4to disclose information concerning the existence of a debt known to be reasonably
5disputed by the lessee without disclosing the fact that the lessee disputes the debt.
SB473,33,10 6(7) Harassment. Communicate with the lessee or a person related to the lessee
7with such frequency, at such unusual hours, or in such a manner as can reasonably
8be expected to threaten or harass the lessee or a person related to the lessee, or
9engage in any other conduct that can reasonably be expected to threaten or harass
10the lessee or a person related to the lessee.
SB473,33,12 11(8) Use of obscene or threatening language. Use obscene or threatening
12language in communicating with the lessee or a person related to the lessee.
SB473,33,14 13(9) Use of threat to enforce false right. Threaten to enforce a right with
14knowledge that the right does not exist.
SB473,33,17 15(10) Use of false process. Use a communication that simulates legal or
16judicial process or that gives the appearance of being authorized, issued, or approved
17by a government, government agency, or attorney-at-law when it is not.
SB473,33,21 18(11) Use of threat to sue. Threaten to file a civil action against the lessee
19unless the civil action is of a type that the rental-purchase company files in the
20regular course of business or unless the rental-purchase company intends to file the
21civil action against the lessee.
SB473,33,25 22218.68 Assignment of earnings. No rental-purchase company may take or
23arrange for an assignment of earnings of an individual for payment or as security for
24payment of an obligation arising out of a rent-to-own agreement unless the
25assignment is revocable at will by the individual.
SB473,34,11
1218.682 Penalties. (1) Failure to pay fees and provide reports, information,
2and notices; generally.
A licensee that fails to file its annual report by the date
3specified in s. 218.628 (1), fails to pay the annual license fee by the date specified in
4s. 218.622 (4), fails to provide any required rider or endorsement to increase the
5amount of its bond by the date specified in s. 218.622 (4), fails to provide examination
6records by the date required by the division, fails to notify the division in writing of
7a relocation of the licensee's place of business by the date specified in s. 218.626 (1),
8or fails to provide notice to the division of other changes as required under s. 218.626
9(2) by the date specified in s. 218.626 (2) may be required to forfeit not more than $50.
10Each day that a failure described in this subsection continues constitutes a separate
11offense.
SB473,34,16 12(2) Failure to provide certain information. A licensee that fails to provide any
13additional information, data, or records requested by the division under s. 218.626
14(2) by the date specified in s. 218.626 (2) may be required to forfeit not more than
15$100. Each day that a failure described in this subsection continues constitutes a
16separate offense.
SB473,34,19 17(3) Misdemeanors. Any person who violates s. 218.63 (2) or any provision of
18ss. 218.617 to 218.628 other than those provisions described in subs. (1) and (2) may
19be fined not more than $1,000, imprisoned for not more than 6 months, or both.
SB473,34,24 20218.684 Civil actions and defenses. (1) Liability; generally. Except as
21provided under subs. (2) to (6), a rental-purchase company that violates any
22provision of this subchapter is liable to a lessee damaged as a result of that violation
23for the costs of the action and, notwithstanding s. 814.04 (1), for reasonable attorney
24fees as determined by the court, plus an amount equal to the greater of the following:
SB473,35,2
1(a) The actual damages, including any incidental and consequential damages,
2sustained by the lessee as a result of the violation.
SB473,35,53 (b) An amount equal to 25% of the total amount of payments due in one month
4under the lessee's rent-to-own agreement, except that liability under this
5paragraph may not be less than $100 nor more than $1,000.
SB473,35,10 6(2) Liability; certain violations. Except as provided in subs. (4) and (5), if a
7rental-purchase company violates s. 218.636, the lessee may retain the rental
8property under the rent-to-own agreement without obligation to pay any amount
9and may recover any amounts paid to the rental-purchase company under the
10rent-to-own agreement.
SB473,35,22 11(3) Class action. In the case of a class action, a rental-purchase company that
12violates this subchapter is liable to the members of the class in an amount
13determined by the court, except that the total recovery for all lessees whose recovery
14is computed under sub. (1) (b) may not exceed $100,000 plus the costs of the action
15and, notwithstanding s. 814.04 (1), reasonable attorney fees as determined by the
16court. In determining the amount to award under this subsection, the court shall
17consider, among other relevant factors, the amount of actual damages sustained by
18the members of the class, the frequency and persistence of the violations by the
19rental-purchase company, the resources of the rental-purchase company, the
20number of persons damaged by the violation, the presence or absence of good faith
21on the part of the rental-purchase company, and the extent to which the violation
22was intentional.
SB473,36,2 23(4) Defense; error notification and correction. A rental-purchase company
24is not liable for a violation of this subchapter resulting from an error by the
25rental-purchase company if, within 60 days after discovering the error, the

1rental-purchase company notifies the lessee of the error and makes any adjustments
2necessary to correct the error.
SB473,36,10 3(5) Defense; unintentional error. A rental-purchase company is not liable
4for a violation of this subchapter if the rental-purchase company shows by a
5preponderance of the evidence that the violation was not intentional, that the
6violation resulted from a bona fide error notwithstanding the maintenance of
7procedures reasonably adopted to avoid the error, and that the rental-purchase
8company has acted to correct the error. A bona fide error under this subsection
9includes a clerical error, an error in making calculations, an error due to computer
10malfunction or to computer programming, or a printing error.
SB473,36,15 11(6) Liability for multiple violations. Multiple violations of this subchapter
12in connection with the same rent-to-own agreement shall entitle the lessee to only
13a single recovery under sub. (1), except that a violation of s. 218.66 that occurs after
14recovery has been granted with respect to that rent-to-own agreement may entitle
15the lessee to an additional recovery under sub. (1).
SB473,36,19 16(7) Necessary parties. If more than one lessee is a party to the same
17rent-to-own agreement, all of the lessees that are parties to the rent-to-own
18agreement shall be joined as plaintiffs in any action under sub. (1), and the lessees
19are entitled to only a single recovery under sub. (1).
SB473,36,24 20218.686 Limitation on actions. An action brought by a lessee under this
21subchapter shall be commenced within one year after the date on which the alleged
22violation occurred, 2 years after the date on which the rent-to-own agreement was
23entered into, or one year after the date on which the last payment was made under
24the rent-to-own agreement, whichever is later.
SB473,37,2
1218.688 Venue. (1) Generally. The venue for a claim arising out of a
2rent-to-own agreement is any of the following counties:
SB473,37,33 (a) Where the lessee resides or is personally served.
SB473,37,44 (b) Where the rental property is located.
SB473,37,75 (c) Where the lessee sought or acquired the rental property or signed the
6document evidencing his or her obligation under the terms of the rent-to-own
7agreement.
SB473,37,12 8(2) Change in venue. When it appears from the return of service of a summons
9or otherwise that the county in which an action is pending under sub. (1) is not a
10proper place of trial for the action, unless the defendant appears and waives the
11improper venue, the court shall transfer the action to any county that is a proper
12place of trial.
SB473,37,15 13(3) Multiple defendants. If there are several defendants in an action arising
14out of a rent-to-own agreement, and if venue is based on residence, venue may be
15in the county of residence of any of the defendants.
SB473, s. 3 16Section 3. 220.02 (2) (b) of the statutes is amended to read:
SB473,37,2017 220.02 (2) (b) The lending of money under s. 138.09 or those relating to finance
18companies, motor vehicle dealers, adjustment service companies, community
19currency exchanges, rental-purchase companies, and collection agencies under ch.
20218.
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