SB268-SA2,62,2313 (f) 1. If a brewer may establish one or more full-service retail outlets under
14pars. (b) and (g) and the brewer also holds a manufacturer's or rectifier's permit or
15winery permit or both and, as such, may establish full-service retail outlets under
16s. 125.52 (4) (b) and (g) or 125.53 (3) (b) and (g), the aggregate number of full-service
17retail outlets that may be established is the maximum number authorized under par.
18(b), under s. 125.52 (4) (b), or under s. 125.53 (3) (b), whichever is greatest, but not
19exceeding 3 full-service retail outlets. Under these circumstances, each authorized
20full-service retail outlet shall serve as the full-service retail outlet associated with
21each applicable permit, regardless of whether the permittee would otherwise be
22entitled to fewer full-service retail outlets when calculated under par. (b) or s. 125.52
23(4) (b) or 125.53 (3) (b).
SB268-SA2,63,424 2. If a brewer may engage in full-service retail sales on the brewery premises
25as provided in par. (a) 2. and the brewer also holds a manufacturer's or rectifier's

1permit or winery permit or both, the brewer may make retail sales on the brewery
2premises of intoxicating liquor produced under its manufacturer's or rectifier's
3permit or winery permit without first purchasing the intoxicating liquor from a
4wholesaler holding a permit under s. 125.54.
SB268-SA2,63,85 3. If a person holds more than one brewer's permit under this section, the retail
6sales authority under this subsection for brewery premises applies with respect to
7each brewer's permit, but the limit on full-service retail outlets is an aggregate
8maximum, regardless of the number of brewer's permits held.
SB268-SA2,63,119 (g) 1. An application for a brewer's permit, including an application for an
10amendment to the brewer's permit, shall specify each full-service retail outlet of the
11brewer and particularly describe the premises of the full-service retail outlet.
SB268-SA2,63,1812 2. The division shall establish a process for approval of a brewer's full-service
13retail outlet and for revocation of this approval. The division shall approve a brewer's
14full-service retail outlet, and may not revoke this approval, unless the brewer has
15violated a provision of this chapter related to full-service retail outlets. The
16division's failure to approve, or revocation of approval of, a full-service retail outlet
17described in a brewer's application or permit does not affect any other full-service
18retail outlet or the brewery premises as described in the application or permit.
SB268-SA2,63,2219 3. If the division approves a full-service retail outlet, the brewer's permit, as
20initially issued or as amended, shall particularly describe the premises constituting
21the full-service retail outlet, which shall be considered part of the premises under
22the brewer's permit.
SB268-SA2,63,2523 4. If the division approves a full-service retail outlet, the agent appointed
24under s. 125.04 (6) for the brewer's permit shall also serve as the agent for the
25full-service retail outlet.
SB268-SA2,64,5
15. Section 125.04 (12) (a) does not apply to a brewer's full-service retail outlet.
2Upon notice to the division, a brewer may relocate any full-service retail outlet to a
3new location within this state once per calendar year, except that one full-service
4retail outlet of a brewer may be relocated without limitation on frequency in each
5calendar year.
SB268-SA2,64,86 (h) A brewer that is eligible to establish a full-service retail outlet under this
7subsection is not authorized to make retail sales of fermented malt beverages at an
8off-site retail outlet under sub. (3) (e) and (f).
SB268-SA2,64,14 9(8) Closing hours. (a) On brewery premises, no person may sell alcohol
10beverages at retail for on-premises consumption, provide taste samples of alcohol
11beverages, or consume alcohol beverages during the closing hours applicable to a
12Class “B" licensee under s. 125.32 (3) (a). A full-service retail outlet under sub. (7)
13shall be subject to the same closing hours applicable to a Class “B" licensee under s.
14125.32 (3) (a).
SB268-SA2,64,1815 (b) On brewery premises and at a full-service retail outlet, no person may sell
16alcohol beverages at retail for off-premises consumption during the hours in which
17a Class “B” licensee in the municipality where the brewery or retail outlet is located
18may not make retail sales under s. 125.32 (3) (am) and (d).
SB268-SA2,64,2119 (c) No member of the public or invited guests may be present on brewery
20premises during the closing hours applicable to a Class “B" licensee under s. 125.32
21(3) (a).
SB268-SA2,64,2322 (d) Activities authorized under a brewer's permit related to the production,
23shipment, transportation, or delivery of alcohol beverages may occur at any time.
SB268-SA2,26cw 24Section 26cw. 125.295 (1) (intro.) of the statutes is amended to read:
SB268-SA2,65,2
1125.295 (1) (intro.) The department division shall issue brewpub permits to
2eligible applicants authorizing all of the following:
SB268-SA2,26cx 3Section 26cx. 125.295 (1) (a) of the statutes is amended to read:
SB268-SA2,65,84 125.295 (1) (a) The manufacture of fermented malt beverages on the brewpub
5premises if, except as provided in s. 125.21 (2) and (3), the entire manufacturing
6process occurs on these premises and not more than 10,000 20,000 barrels of
7fermented malt beverages are manufactured in a calendar year by the permittee's
8brewpub group.
SB268-SA2,26cy 9Section 26cy. 125.295 (1) (fm) of the statutes is created to read:
SB268-SA2,65,1310 125.295 (1) (fm) The sale, shipment, transportation, and delivery of fermented
11malt beverages, in bulk or in any state of packaging, that have been manufactured
12by the brewpub to another brewpub holding a permit under this section, and the
13receipt of the fermented malt beverages by the other brewpub.
SB268-SA2,26cz 14Section 26cz. 125.295 (1) (g) of the statutes is amended to read:
SB268-SA2,66,215 125.295 (1) (g) The sale at wholesale, shipment, transportation, and delivery,
16in original unopened packages or containers, to retailers, from the brewpub
17premises, of fermented malt beverages that have been manufactured on these
18premises or on other brewpub premises of the brewpub. A brewpub's brewpub group
19may not sell, ship, transport, or deliver more than a total of 1,000 2,000 barrels of
20fermented malt beverages in any calendar year to retailers under this paragraph.
21Fermented malt beverages provided by a brewpub to any retail premises for which
22the brewpub group holds a retail license shall not be included in any calculation of
23the 1,000 2,000 barrel limitation under this paragraph. Deliveries and shipments
24of fermented malt beverages by a brewpub under this paragraph shall be made to
25retailers only at their retail premises. Any retailer receiving such a delivery or

1shipment is subject to the prohibition under s. 125.34 (5) against further
2transporting the delivery or shipment to any other retail premises.
SB268-SA2,26db 3Section 26db. 125.295 (2) (a) 1. of the statutes is amended to read:
SB268-SA2,66,54 125.295 (2) (a) 1. The applicant's brewpub group manufactures a total of not
5more than 10,000 20,000 barrels of fermented malt beverages in a calendar year.
SB268-SA2,26dc 6Section 26dc. 125.295 (2) (a) 2. of the statutes is amended to read:
SB268-SA2,66,127 125.295 (2) (a) 2. The Except as provided in s. 125.21 (2) and (3), the applicant's
8entire process for manufacturing fermented malt beverages occurs on premises
9covered by a permit issued under this section. If the applicant holds more than one
10permit issued under this section, the applicant is not required to manufacture
11fermented malt beverages on each premises for which a permit is issued under this
12section.
SB268-SA2,26dd 13Section 26dd. 125.295 (2) (a) 4. of the statutes is amended to read:
SB268-SA2,66,1814 125.295 (2) (a) 4. The applicant holds a Class “B" license for the restaurant
15identified in subd. 3. and, on these Class “B" premises, offers for sale, in addition to
16fermented malt beverages manufactured by the applicant, fermented malt
17beverages manufactured by a brewer or brewpub other than the applicant and its
18brewpub group.
SB268-SA2,26de 19Section 26de. 125.295 (2) (a) 6. (intro.) of the statutes is amended to read:
SB268-SA2,66,2320 125.295 (2) (a) 6. (intro.) Neither Subject to s. 125.20 (6), neither the applicant
21nor the applicant's brewpub group holds, or has a direct or indirect ownership an
22interest in a premises operating under licensee or permittee holding, any of the
23following:
SB268-SA2,26df 24Section 26df. 125.295 (2) (a) 6. a. of the statutes is amended to read:
SB268-SA2,67,2
1125.295 (2) (a) 6. a. A Class “A" license issued under s. 125.25 or “Class A”
2license issued under s. 125.51 (2)
.
SB268-SA2,26dg 3Section 26dg. 125.295 (2) (a) 6. b. of the statutes is amended to read:
SB268-SA2,67,74 125.295 (2) (a) 6. b. Except as provided in subd. 4. and subs. (1) (h) and (3) (b)
5and (c), a Class “B" license issued under s. 125.26, Class “B” permit issued under s.
6125.27, “Class B” license issued under s. 125.51 (3), “Class B” permit issued under
7s. 125.51 (5), or “Class C” license issued under s. 125.51 (3m)
.
SB268-SA2,26dh 8Section 26dh. 125.295 (2) (a) 6. c. of the statutes is amended to read:
SB268-SA2,67,99 125.295 (2) (a) 6. c. A wholesaler's permit issued under s. 125.28 or 125.54.
SB268-SA2,26di 10Section 26di. 125.295 (2) (a) 6. g. of the statutes is created to read:
SB268-SA2,67,1111 125.295 (2) (a) 6. g. A no-sale event venue permit issued under s. 125.24.
SB268-SA2,26dj 12Section 26dj. 125.295 (2) (b) of the statutes is amended to read:
SB268-SA2,67,2013 125.295 (2) (b) If an applicant under par. (a) has no current operations, the
14applicant may certify that the applicant has applied for or will apply for a Class “B"
15license or license under s. 97.30 for a restaurant or will comply with any other
16requirement under par. (a), prior to or upon commencing operations authorized
17under this section. If a Class “B" license or license under s. 97.30 for a restaurant
18is not subsequently issued to the applicant, or if the applicant otherwise fails to
19comply with any requirement for eligibility under par. (a), the department division
20may revoke under s. 125.12 (5) the permit issued under this section.
SB268-SA2,26dk 21Section 26dk. 125.295 (2) (c) of the statutes is amended to read:
SB268-SA2,68,622 125.295 (2) (c) If an applicant under par. (a) holds any license or permit
23prohibited under par. (a) 6. at the time of its application, the applicant may certify
24that the applicant will surrender any such license or permit upon issuance of a
25permit under this section. If the department division issues a permit under this

1section and the applicant fails to surrender any license or permit prohibited under
2par. (a) 6., the department division may revoke under s. 125.12 (5) the permit issued
3under this section. An applicant is not required to surrender any Class “B" license
4issued under s. 125.31 (1) (a) 2., 2009 stats., or under s. 125.31 (1) (a) 3., 2005 stats.,
5if the applicant's continued possession of the license is consistent with subs. (1) (h),
6(2) (a) 4., and (3) (b) and (c).
SB268-SA2,26dm 7Section 26dm. 125.295 (4) of the statutes is amended to read:
SB268-SA2,68,108 125.295 (4) The fee established by the department division for a brewpub
9permit shall not exceed the fee established by the department division for a permit
10under s. 125.29.
SB268-SA2,26dn 11Section 26dn. 125.295 (5) of the statutes is amended to read:
SB268-SA2,68,1312 125.295 (5) The department division shall promulgate rules and prescribe
13forms to ensure strict compliance with the requirements under this section.
SB268-SA2,26do 14Section 26do. 125.30 (1) of the statutes is amended to read:
SB268-SA2,68,2515 125.30 (1) The department division shall issue out-of-state shippers' permits
16which, except as provided in sub. (4), authorize the permittee to ship fermented malt
17beverages only to holders of a wholesaler's permit issued under s. 125.28. Except
18with respect to any shipment from a warehouse in an adjoining state by a wholesaler
19issued a wholesale permit under s. 125.28 (1) (b), no person may receive fermented
20malt beverages in this state which have been directly shipped from outside this state
21by any person other than the holder of a permit issued under this section. Subject
22to s. 125.34 (2), all shipments of fermented malt beverages to a wholesaler of
23fermented malt beverages in this state, whether shipped to the wholesaler from
24inside this state or from outside this state, shall be unloaded in, physically at rest in,
25and only then distributed from the wholesaler's warehouse in this state.
SB268-SA2,26dp
1Section 26dp. 125.30 (2) of the statutes is amended to read:
SB268-SA2,69,62 125.30 (2) The application for an out-of-state shipper's permit and the permit
3shall be on forms prescribed by the department division which shall contain
4provisions determined by the department division as necessary to effectuate the
5purposes of ss. 139.01 to 139.25 and shall include a provision that the permittee
6agrees to do all of the following:
SB268-SA2,69,87 (a) To comply Comply with s. 139.05 relating to filing a bond, filing returns,
8paying taxes, and record keeping; .
SB268-SA2,69,119 (b) To permit Permit inspections and examinations of the permittee's premises
10and records by the department division and its duly authorized employees, as
11authorized under s. 139.08 (4); and 125.025 (3).
SB268-SA2,69,1312 (c) To pay Pay the expenses reasonably attributable to such the inspections and
13examinations under par. (b) made within the United States.
SB268-SA2,26dq 14Section 26dq. 125.30 (2) (d) of the statutes is created to read:
SB268-SA2,69,1615 125.30 (2) (d) Accept service of process and consent to jurisdiction in any
16proceeding in this state to enforce the provisions of this chapter or ch. 139.
SB268-SA2,26dr 17Section 26dr. 125.30 (3) of the statutes is renumbered 125.30 (3) (a) and
18amended to read:
SB268-SA2,70,619 125.30 (3) (a) Out-of-state shippers' permits may be issued only to a person
20who holds a valid certificate issued under s. 73.03 (50), who is qualified under s.
21125.04 (5), who does not maintain an office or street address in this state, and who
22is the primary source of supply for the brand of fermented malt beverages. An
23out-of-state shipper's permit may not be issued to a person determined by the
24department division to be primarily engaged in wholesale or retail sales in another
25state. Notwithstanding s. 125.04 (5) (a), natural persons obtaining out-of-state

1shippers' permits are not required to be residents of this state. Notwithstanding s.
2125.04 (5) (a) 5., a person is not required to complete a responsible beverage server
3training course to be qualified for a permit under this section. Notwithstanding s.
4125.04 (6), corporations or limited liability companies obtaining out-of-state
5shippers' permits are not required to appoint agents vested with authority over the
6premises as described in s. 125.04 (6) (a)
.
SB268-SA2,26ds 7Section 26ds. 125.30 (3) (b) of the statutes is created to read:
SB268-SA2,70,158 125.30 (3) (b) 1. A permittee under this section shall appoint and continually
9engage the services of an agent in this state to act as agent for the service of process
10on whom all processes, and any action or proceeding against the permittee
11concerning or arising out of the enforcement of any provision of this chapter or ch.
12139, may be served in any manner authorized by law. That service shall constitute
13legal and valid service of process on the permittee. The permittee shall provide to
14the division, in the form and manner prescribed by the division, the name, address,
15phone number, and proof of the appointment and availability of the agent.
SB268-SA2,70,2216 2. The permittee shall provide notice to the division 30 calendar days before
17termination of the authority of an agent under subd. 1. and shall provide proof to the
18satisfaction of the division of the appointment of a new agent no less than 5 calendar
19days before the termination of an existing agent appointment. In the event an agent
20terminates an agency appointment, the permittee shall notify the division of that
21termination within 5 calendar days and shall include proof to the satisfaction of the
22division of the appointment of a new agent.
SB268-SA2,71,223 3. If a permittee fails to maintain an agent in this state after a permit is issued
24under this section, the permittee is considered to have appointed the department of
25financial institutions as the permittee's agent, and the permittee may be proceeded

1against in courts of this state by service of process upon the department of financial
2institutions.
SB268-SA2,26dt 3Section 26dt. 125.30 (3) (c) of the statutes is created to read:
SB268-SA2,71,64 125.30 (3) (c) Subject to s. 125.20 (6), an out-of-state shipper's permit may not
5be issued to any person who has an interest in a licensee or permittee holding any
6of the following:
SB268-SA2,71,87 1. A Class “A" license issued under s. 125.25 or “Class A” license issued under
8s. 125.51 (2).
SB268-SA2,71,109 2. A Class “B" license issued under s. 125.26, “Class B” license issued under s.
10125.51 (3), or “Class C” license issued under s. 125.51 (3m).
SB268-SA2,71,1211 3. A Class “B" permit issued under s. 125.27 or “Class B” permit issued under
12s. 125.51 (5).
SB268-SA2,71,1313 4. A wholesaler's permit issued under s. 125.28 or 125.54.
SB268-SA2,26du 14Section 26du. 125.30 (3) (c) 5. of the statutes is created to read:
SB268-SA2,71,1515 125.30 (3) (c) 5. A no-sale event venue permit issued under s. 125.24.
SB268-SA2,26dv 16Section 26dv. 125.30 (4) of the statutes is amended to read:
SB268-SA2,71,2417 125.30 (4) An out-of-state brewer that manufactures 300,000 barrels or less
18of fermented malt beverages in a calendar year from all locations and that holds an
19out-of-state shipper's permit may sell and ship fermented malt beverages directly
20to retail licensees if the out-of-state brewer registers with the department division,
21files whatever periodic reports with the department division as the department
22division may require, and complies with the requirements in ss. 125.33 and 125.34,
23as applicable, to the same extent as if the out-of-state brewer were a wholesaler
24holding a permit under s. 125.28.
SB268-SA2,26dw 25Section 26dw. 125.30 (5) of the statutes is amended to read:
SB268-SA2,72,3
1125.30 (5) The department division may revoke or suspend an out-of-state
2shipper's permit for such time as the department division determines, if the
3permittee violates any provision of the application or ss. 139.01 to 139.25.
SB268-SA2,26dx 4Section 26dx. 125.32 (2) of the statutes is amended to read:
SB268-SA2,73,45 125.32 (2) Operators licenses ; Class “A," or Class “B," and other premises.
6Except as provided under sub. (3) (b) and ss. 125.07 (3) (a) 10. and 125.26 (6), no
7premises operated under a Class “A" or Class “B" license or permit may be open for
8business, and no person who holds a brewer's permit, manufacturer's or rectifier's
9permit, or winery permit may allow the sale or provision of taste samples of
10fermented malt beverages on the brewery premises, manufacturing or rectifying
11premises, winery premises, or any retail outlet operated by the brewer,
12manufacturer, rectifier, or winery under s. 125.29 (7), 125.52 (4), or 125.53 (3),
unless
13there is upon the premises the licensee or permittee, the agent named in the license
14or permit if the licensee or permittee is a corporation or limited liability company, or
15some person who has an operator's license and who is responsible for the acts of all
16persons serving any fermented malt beverages to customers. An operator's license
17issued in respect to a vessel under s. 125.27 (2) is valid outside the municipality that
18issues it. For the purpose of this subsection, any person holding a manager's license
19under s. 125.18 or any member of the licensee's or permittee's immediate family who
20has attained the age of 18 shall be considered the holder of an operator's license. No
21person, including a member of the licensee's or permittee's immediate family, other
22than the licensee, permittee, or agent may serve fermented malt beverages in any
23place operated under a Class “A" or Class “B" license or permit or on brewery
24premises, manufacturing or rectifying premises, winery premises, or any retail
25outlet operated by a brewer, manufacturer, rectifier, or winery under s. 125.29 (7),

1125.52 (4), or 125.53 (3)
unless he or she has an operator's license, is considered to
2have an operator's license under this subsection,
or is at least 18 years of age and is
3under the immediate supervision of the licensee, permittee, agent , or a person
4holding an operator's license, who is on the premises at the time of the service.
SB268-SA2,26dy 5Section 26dy. 125.32 (2) of the statutes, as affected by 2023 Wisconsin Act ....
6(this act), is amended to read:
SB268-SA2,74,67 125.32 (2) Operators licenses and permits; Class “A," Class “B," and other
8premises.
Except as provided under sub. (3) (b) and ss. 125.07 (3) (a) 10. and 125.26
9(6), no premises operated under a Class “A" or Class “B" license or permit may be open
10for business, and no person who holds a brewer's permit, manufacturer's or rectifier's
11permit, or winery permit may allow the sale or provision of taste samples of
12fermented malt beverages on the brewery premises, manufacturing or rectifying
13premises, winery premises, or any retail outlet operated by the brewer,
14manufacturer, rectifier, or winery under s. 125.29 (7), 125.52 (4), or 125.53 (3), unless
15there is upon the premises the licensee or permittee, the agent named in the license
16or permit if the licensee or permittee is a corporation or limited liability company, or
17some person who has an operator's license or operator's permit and who is
18responsible for the acts of all persons serving any fermented malt beverages to
19customers. An operator's license issued in respect to a vessel under s. 125.27 (2) is
20valid outside the municipality that issues it. For the purpose of this subsection, any
21person holding a manager's license under s. 125.18 or any member of the licensee's
22or permittee's immediate family who has attained the age of 18 shall be considered
23the holder of an operator's license. No person other than the licensee, permittee, or
24agent may serve fermented malt beverages in any place operated under a Class “A"
25or Class “B" license or permit or on brewery premises, manufacturing or rectifying

1premises, winery premises, or any retail outlet operated by a brewer, manufacturer,
2rectifier, or winery under s. 125.29 (7), 125.52 (4), or 125.53 (3) unless he or she has
3an operator's license or operator's permit, is considered to have an operator's license
4under this subsection, or is at least 18 years of age and is under the immediate
5supervision of the licensee, permittee, agent, or a person holding an operator's
6license or operator's permit, who is on the premises at the time of the service.
SB268-SA2,26eb 7Section 26eb. 125.32 (3m) (L) of the statutes is created to read:
SB268-SA2,74,88 125.32 (3m) (L) An axe throwing facility.
SB268-SA2,26ec 9Section 26ec. 125.32 (6) (a) of the statutes is amended to read:
SB268-SA2,74,1310 125.32 (6) (a) Except as provided in s. 125.33 (2) (o) or (12), 125.69 (9), or 125.70,
11and subject to par. (c), no person may possess on the premises covered by a retail or
12wholesale fermented malt beverages license or permit any alcohol beverages not
13authorized by law for sale on the premises.
SB268-SA2,26ed 14Section 26ed. 125.33 (2) (a) of the statutes is amended to read:
SB268-SA2,74,2315 125.33 (2) (a) Give to any campus or Class “B" licensee or permittee, at any
16given time, for placement inside the premises, signs, clocks, or menu boards with an
17aggregate value of not more than $2,500. If a gift of any item would cause the $2,500
18limit to be exceeded, the recipient shall pay the brewer, brewpub, or wholesaler the
19amount of the item's value in excess of $2,500. Each recipient shall keep an invoice
20or credit memo containing the name of the donor and the number and value of items
21received under this paragraph. The value of an item is its cost to the donor. Each
22recipient shall make the records kept under this paragraph available to the
23department division for inspection upon request.
SB268-SA2,26ee 24Section 26ee. 125.33 (2) (d) of the statutes is amended to read:
SB268-SA2,75,10
1125.33 (2) (d) Sell to a campus or Class “B" licensee or permittee at fair market
2value equipment designed and intended to preserve and maintain the sanitary
3dispensing of fermented malt beverages or any services necessary to maintain this
4kind of equipment. A brewer, brewpub, or wholesaler shall charge the same price per
5unit of equipment to each campus or Class “B" licensee or permittee making the same
6or a similar purchase, and shall charge the same rate to each campus or Class “B"
7licensee or permittee purchasing maintenance services under this subdivision. Each
8brewer, brewpub, or wholesaler shall keep records of each transaction under this
9subdivision and shall make the records available to the department division upon
10request.
SB268-SA2,26ef 11Section 26ef. 125.33 (2) (hr) of the statutes is created to read:
SB268-SA2,75,1312 125.33 (2) (hr) Enter into a landlord­tenant relationship with a Class “B”
13licensee or permittee if all of the requirements under s. 125.20 (6) (b) are satisfied.
SB268-SA2,26eg 14Section 26eg. 125.33 (9) of the statutes is renumbered 125.33 (9) (a) and
15amended to read:
SB268-SA2,75,1916 125.33 (9) (a) Except as provided in ss. 125.29 (3m) (b) and (c), 125.295 (1) (g),
17and 125.30 (4), no campus or retail licensee or permittee may purchase or possess
18fermented malt beverages purchased from any person other than a wholesaler
19holding a permit under this chapter for the sale of fermented malt beverages.
SB268-SA2,75,25 20(b) Any person who violates this subsection may par. (a), if the total volume of
21fermented malt beverages purchased or possessed by that person in one month is
224,320 fluid ounces or less, may be required to forfeit not more than $100. A person
23who purchases or possesses more than 4,320 fluid ounces of fermented malt
24beverages in one month in violation of par. (a) shall
be fined not more than $10,000
25or imprisoned for not more than 9 months or both.
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