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3"(c) "Solicit" means to directly advertise or market through writing or graphics
4and via mail, telefax, or electronic mail to an individually identified person,
5residence, or business location. "Solicit" does not include any of the following:
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1. Communicating through a mass advertisement, including a catalog, a radio
7or television broadcast, or a website.
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2. Communicating via telephone, mail, or electronic communication, if
9initiated by the consumer.
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3. Advertising and marketing to those with whom the solicitor has a preexisting
11business relationship.".