2003 - 2004 LEGISLATURE
February 26, 2003 - Introduced by Representatives Wieckert, Krawczyk, Owens,
Turner, Gielow, J. Lehman, Musser, Vrakas, Shilling, Huber, Bies,
and Hines, cosponsored by Senator Robson. Referred to
Committee on Economic Development.
AB105,1,3 1An Act to create 15.447 (2), 20.380 (3) and subchapter IV of chapter 41 [precedes
241.50] of the statutes; relating to: establishing a state waterfront development
3program and creating a council on that program.
Analysis by the Legislative Reference Bureau
This bill requires the Department of Tourism (department) to establish and
administer a state waterfront development program, entitled the
"On-the-waterfront Program," for the purpose of assisting cities, villages, and towns
(municipalities) to coordinate, plan, manage, and implement programs for the
revitalization of areas that are adjacent to lakes or streams. Revitalization of such
areas includes constructing, renovating, and rehabilitating buildings or other
improvements to increase economic activity and tourism. Under the program, the
department must provide technical assistance, training, and information on
revitalization of waterfront areas to municipalities, and must coordinate state grant
programs that are available to municipalities for waterfront development. The
authorized positions for the department are increased by one for administration of
the program.
The bill also creates the On-the-waterfront Program Council (council), which
is made up of the secretaries of commerce, tourism, natural resources, and
transportation, or their designees, and representatives of a local chamber of tourism,
a local visitor and convention bureau, a city, village, or county, a town, the planning
profession, the financial community, and the business community. The council is
charged with helping the secretary of tourism to develop a plan to operate the

On-the-waterfront Program, reviewing the effectiveness of the program, and
recommending procedures to improve the program.
For further information see the state fiscal estimate, which will be printed as
an appendix to this bill.
The people of the state of Wisconsin, represented in senate and assembly, do
enact as follows:
AB105, s. 1 1Section 1. 15.447 (2) of the statutes is created to read:
AB105,2,72 15.447 (2) On-the-waterfront program council. (a) There is created in the
3department of tourism an on-the-waterfront program council, consisting of the
4secretary of tourism or his or her designee, the secretary of commerce or his or her
5designee, the secretary of natural resources or his or her designee, the secretary of
6transportation or his or her designee, and the following members appointed for
73-year terms:
AB105,2,98 1. One member representing a local chamber of commerce or similar
AB105,2,1110 2. One member representing a local visitor and convention bureau or similar
AB105,2,1212 3. One member representing a city, village, or county.
AB105,2,1313 4. One member representing a town.
AB105,2,1414 5. One member representing the planning profession.
AB105,2,1515 6. One member representing the financial community.
AB105,2,1616 7. Two members representing the business community.
AB105,2,1817 (b) The secretary of tourism shall designate an employee of the department of
18tourism to serve as nonvoting secretary for the council.
AB105, s. 2 19Section 2. 20.005 (3) (schedule) of the statutes: at the appropriate place, insert
20the following amounts for the purposes indicated: - See PDF for table PDF
AB105, s. 3 1Section 3. 20.380 (3) of the statutes is created to read:
AB105,3,32 20.380 (3) On-the-waterfront Program. (a) General program operations. The
3amounts in the schedule for general program operations under subch. IV of ch. 41.
AB105, s. 4 4Section 4. Subchapter IV of chapter 41 [precedes 41.50] of the statutes is
5created to read:
AB105,3,66 chapter 41
AB105,3,87 subchapter iv
8 ON-the-waterfront program
AB105,3,9 941.50 On-the-waterfront Program. (1) In this section:
AB105,3,1010 (a) "Municipality" means a city, village, or town.
AB105,3,1411 (b) "Revitalization" means the process of engaging in any work or undertaking
12by a municipality to construct, reconstruct, renovate, or rehabilitate buildings,
13structures, or other improvements at a site or facility to increase economic activity
14and tourism.
AB105,3,1515 (c) "Waterfront area" means an area located adjacent to a lake or stream.
AB105,3,20 16(2) The department shall establish and administer a state waterfront
17development program, entitled the "On-the-waterfront Program," to assist
18municipalities in coordinating, planning, managing, and implementing programs
19for the revitalization of waterfront areas. The department shall do all of the
1(a) Employ, in the state classified service, staff for the On-the-waterfront
AB105,4,53 (b) Coordinate state programs for grants that are available to municipalities
4for waterfront development, including transportation enhancement activities
5program grants and grants from the department.
AB105,4,76 (c) Provide to municipalities technical assistance, training, and information on
7the revitalization of waterfront areas.
AB105,4,118 (d) With assistance from the on-the-waterfront program council and from
9interested individuals and organizations, develop a plan describing the objectives of
10the On-the-waterfront Program and the methods by which the department shall
11accomplish the duties under pars. (b) and (c).
AB105,4,13 1241.55 On-the-waterfront program council. The on-the-waterfront
13program council shall do all of the following:
AB105,4,15 14(1) Help the secretary to develop a plan to operate the On-the-waterfront
AB105,4,17 16(2) Review the effectiveness of, and recommend to the secretary procedures to
17improve, the On-the-waterfront Program.
AB105, s. 5 18Section 5. Nonstatutory provisions.
AB105,4,2219 (1) On-the-waterfront program council. Notwithstanding the length of
20terms specified for the members of the on-the-waterfront program council under
21section 15.447 (2) (a) (intro.) of the statutes, as created by this act, the initial
22members shall be appointed for the following terms:
AB105,4,2423 (a) The members specified under section 15.447 (2) (a) 1. to 4. of the statutes,
24as created by this act, for terms expiring on July 1, 2006.
1(b) The members specified under section 15.447 (2) (a) 5. to 7. of the statutes,
2as created by this act, for terms expiring on July 1, 2007.
AB105,5,63 (2) Position authorization. The authorized FTE positions for the department
4of tourism are increased by 1.0 GPR position, to be funded from the appropriation
5under section 20.380 (3) (a) of the statutes, as created by this act, for the purpose of
6administering the On-the-waterfront Program.
AB105,5,77 (End)